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VP, Channel & Partnerships
ZappiVP of Channel & Partnerships driving revenue growth through strategic partnerships and integration of insights into partner workflows. Leading the development of scalable revenue opportunities within the martech industry.
Posted 5/26/2026full-timeRemote • Massachusetts • 🇺🇸 United StatesLead💰 $300,000 - $350,000 per yearWebsite
About the role
Key responsibilities & impact- Drive Embedded Revenue Growth
- Develop strategic partnerships that integrate Zappi’s capabilities into partner and customer workflows, creating scalable recurring revenue opportunities that do not depend on direct sales headcount.
- Expand Commercial Partnerships
- Identify and secure partnerships with platforms, technology providers, agencies, consultancies, and media and data ecosystems that accelerate growth and open new distribution channels.
- Build Repeatable Partnership Motions
- Create the frameworks, commercial models, and go-to-market processes that turn individual deals into a scalable, repeatable channel — so the channel can grow without growing headcount proportionally.
- Develop Data and Insight Partnerships
- Identify strategic data and insight partnerships that increase the value, reach, and commercial application of Zappi’s data assets.
- Establish Zappi’s Ecosystem Presence
- Make Zappi a recognised embedded insights partner within the broader marketing, innovation, media, and consumer intelligence ecosystems.
Requirements
What you’ll need- 10+ years in partnerships, business development, alliances, or channel leadership within SaaS, market research, insights, data, martech, or ad tech
- Proven track record building and scaling strategic partnerships that drive measurable revenue growth — not just deal volume
- Experience operating within or alongside large platform ecosystems (Adobe, Salesforce, Google, Microsoft-scale) as a partner, ISV, or from inside a partner programme.
- Demonstrated ability to build a pipeline from scratch, not inherit an existing book of business
- Experience closing complex commercial agreements and owning the relationship through to revenue generation
- Ability to adapt a value proposition across different partner categories — not just executing a fixed playbook
- Entrepreneurial mindset: comfortable building structure and process in a function that does not yet have either
Benefits
Comp & perks- Up to $250K base + $100K variable commission per annum. Salaries are benchmarked annually
- One company-paid mental health day of rest every quarter (these are pre-scheduled, so the entire company can take the same days off regularly to reset)
- Generous PTO - Minimum of 20 days of paid time off per year, plus national holidays. Leave over 30 days requires manager and People team approval.
- Flexible working arrangements, including remote (unless otherwise specified)
- Thoughtfully designed offices to support both individual work and collaboration without interrupting others
- Support setting up your home office, if appropriate
- Wellbeing benefits and access to trained therapists / counsellors
- Company paid Life, AD&D, Short term & Long term disability
- Immediate access to Zappi's Health, Dental and Vision Insurance Plan
- Option to enter Zappi's 401k program after 90 days of employment, matched up to 4%
- Tailored personal development through training allowances, coaching, mentorship and career frameworks
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
business developmentpartnershipschannel leadershipstrategic partnershipscommercial agreementsrevenue growthdata partnershipsgo-to-market processespipeline developmentvalue proposition adaptation
Soft Skills
entrepreneurial mindsetadaptabilityrelationship managementstrategic thinkingnegotiation skillscommunication skillscollaborationproblem-solvingleadershipprocess building