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Zappi

VP, Channel & Partnerships

Zappi

VP of Channel & Partnerships driving revenue growth through strategic partnerships and integration of insights into partner workflows. Leading the development of scalable revenue opportunities within the martech industry.

Posted 5/26/2026full-timeRemote • Massachusetts • 🇺🇸 United StatesLead💰 $300,000 - $350,000 per yearWebsite

About the role

Key responsibilities & impact
  • Drive Embedded Revenue Growth
  • Develop strategic partnerships that integrate Zappi’s capabilities into partner and customer workflows, creating scalable recurring revenue opportunities that do not depend on direct sales headcount.
  • Expand Commercial Partnerships
  • Identify and secure partnerships with platforms, technology providers, agencies, consultancies, and media and data ecosystems that accelerate growth and open new distribution channels.
  • Build Repeatable Partnership Motions
  • Create the frameworks, commercial models, and go-to-market processes that turn individual deals into a scalable, repeatable channel — so the channel can grow without growing headcount proportionally.
  • Develop Data and Insight Partnerships
  • Identify strategic data and insight partnerships that increase the value, reach, and commercial application of Zappi’s data assets.
  • Establish Zappi’s Ecosystem Presence
  • Make Zappi a recognised embedded insights partner within the broader marketing, innovation, media, and consumer intelligence ecosystems.

Requirements

What you’ll need
  • 10+ years in partnerships, business development, alliances, or channel leadership within SaaS, market research, insights, data, martech, or ad tech
  • Proven track record building and scaling strategic partnerships that drive measurable revenue growth — not just deal volume
  • Experience operating within or alongside large platform ecosystems (Adobe, Salesforce, Google, Microsoft-scale) as a partner, ISV, or from inside a partner programme.
  • Demonstrated ability to build a pipeline from scratch, not inherit an existing book of business
  • Experience closing complex commercial agreements and owning the relationship through to revenue generation
  • Ability to adapt a value proposition across different partner categories — not just executing a fixed playbook
  • Entrepreneurial mindset: comfortable building structure and process in a function that does not yet have either

Benefits

Comp & perks
  • Up to $250K base + $100K variable commission per annum. Salaries are benchmarked annually
  • One company-paid mental health day of rest every quarter (these are pre-scheduled, so the entire company can take the same days off regularly to reset)
  • Generous PTO - Minimum of 20 days of paid time off per year, plus national holidays. Leave over 30 days requires manager and People team approval.
  • Flexible working arrangements, including remote (unless otherwise specified)
  • Thoughtfully designed offices to support both individual work and collaboration without interrupting others
  • Support setting up your home office, if appropriate
  • Wellbeing benefits and access to trained therapists / counsellors
  • Company paid Life, AD&D, Short term & Long term disability
  • Immediate access to Zappi's Health, Dental and Vision Insurance Plan
  • Option to enter Zappi's 401k program after 90 days of employment, matched up to 4%
  • Tailored personal development through training allowances, coaching, mentorship and career frameworks

ATS Keywords

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Hard Skills & Tools
business developmentpartnershipschannel leadershipstrategic partnershipscommercial agreementsrevenue growthdata partnershipsgo-to-market processespipeline developmentvalue proposition adaptation
Soft Skills
entrepreneurial mindsetadaptabilityrelationship managementstrategic thinkingnegotiation skillscommunication skillscollaborationproblem-solvingleadershipprocess building