Senior Manager, Field & Event Marketing

Zafran Security

Senior field marketing manager driving cybersecurity event strategy, ROI, and pipeline growth at Zafran. Leading multi-region events, vendors, budgets, and executive reporting.

Posted 9/3/2026full-timeRemote • Illinois • 🇺🇸 United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates extensive experience in B2B event and field marketing, with a strong focus on managing multi-region programs and driving lead generation through data analysis and performance measurement. Proven ability to partner with sales leadership and mentor marketing teams while maintaining effective vendor relationships.

Highest-signal resume keywords

B2B Event MarketingField Marketing StrategyData Analysis and Measurement FrameworksVendor Relationship ManagementExecutive Communication

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Event Lifecycle ManagementLead GenerationBudget ManagementPipeline OptimizationContract Negotiation

Soft Skills

MentoringCollaborationOwnership and Accountability

Tools & Technologies

CRM ToolsMarketing Automation Tools

Industry Keywords

Virtual ProgramsIn-Person EventsSales PartnershipPerformance ReportingTechnical Audiences

About the role

Key responsibilities & impact

Set the field marketing strategy across multiple territories
Align event investment with pipeline and revenue targets
Own the full event lifecycle across virtual and in-person experiences
Partner with sales, marketing, and executive leadership to select and optimize the event portfolio
Own budget and pipeline targets across multiple regions
Drive lead generation and revenue impact through forecasting, tracking, and optimization
Build and manage vendor and agency relationships, including contract negotiation
Mentor and guide field marketers and coordinators
Report portfolio performance to executive leadership
Build measurement frameworks and reporting cadence with analytics and operations
Champion field marketing best practices company-wide

Requirements

What you’ll need

10+ years of B2B event and field marketing experience across in-person and virtual programs
Experience running a portfolio across multiple territories or regions
Track record of partnering with sales leadership to shape territory strategy and accelerate pipeline creation
Experience managing or mentoring other marketers
Data-driven mindset with experience analyzing event performance and building measurement frameworks using CRM and marketing automation tools
Ownership and accountability for results across a multi-region field marketing program
Ability to manage a large portfolio of programs, vendors, and stakeholders in a fast-paced, high-growth environment
Excellent executive communication skills
Experience marketing to technical or security audiences is a plus
Based in the time zone of your territory
Willingness to travel 30 to 40 percent as required
Based in the greater Chicago area

Benefits

Comp & perks

Flexible PTO
Health insurance plans (medical, dental, vision)
Monthly stipend for phone and internet
401k
Flexible spending account
Home office stipend when joining
Access to frontier AI models, including Claude
Hybrid/remote work structure