MarTech Digital Operations Analyst

Yum! Center for Global Franchise Excellence

Product Operations Analyst managing RED360 customer data and marketing technology initiatives. Collaborating with cross-functional teams to document requirements and support delivery processes.

Posted 6/26/2026full-timePlano • Texas • 🇺🇸 United StatesJuniorMid-Level💰 $89,300 - $105,100 per yearWebsite

About the role

Key responsibilities & impact

Support intake and documentation for RED360 use cases and requirements with brand stakeholders across KFC, Taco Bell, Pizza Hut, and Habit Burger.
Gather and organize business and technical requirements related to customer data, audience activation, measurement, analytics, and MarTech capabilities.
Help facilitate discovery sessions and cross-functional workshops by preparing materials, capturing notes, documenting decisions, and tracking follow-ups.
Analyze incoming requests against established intake criteria, delivery processes, known dependencies, and platform capabilities.
Partner with Product Management, Engineering, Analytics, and senior team members to clarify requirements and prepare use cases for review.
Identify ambiguity, risks, or competing stakeholder needs and escalate appropriately to product or technical leads for decision-making.
Translate approved business requirements into clear user stories, acceptance criteria, process documentation, and delivery inputs.
Support backlog readiness by ensuring requirements are complete, organized, and aligned to established quality standards before sprint planning.
Coordinate planning inputs, dependency tracking, release readiness activities, and status updates across delivery teams.
Track delivery progress, open issues, risks, and action items, escalating blockers to product, program, or technical leads as needed.
Serve as a day-to-day connector between business and technical teams to support execution, follow-through, and issue resolution.
Maintain delivery dashboards, KPI updates, and operational reporting for review by product and program leaders.

Requirements

What you’ll need

2+ years of experience in product operations, business analysis, MarTech, digital product delivery, customer data platforms, analytics, consulting, or a related field.
Experience supporting cross-functional initiatives, requirements gathering, process documentation, or delivery coordination.
Working knowledge of Customer Data Platforms, audience activation, customer analytics, digital marketing, or MarTech ecosystems.
Strong organizational skills with the ability to manage details, track dependencies, and follow through on action items.
Strong written and verbal communication skills with the ability to explain business and technical information clearly.
Experience working with Product, Engineering, Analytics, Marketing, Operations, or Technology teams.
Ability to work independently on moderately complex assignments while escalating new or more complex issues appropriately.
Experience with Treasure Data or similar Customer Data Platform tools (preferred).
Experience supporting audience activation, segmentation, lifecycle marketing, personalization, or measurement use cases (preferred).
Familiarity with Agile delivery practices, user stories, acceptance criteria, backlog management, or sprint planning (preferred).
Experience creating process documentation, stakeholder communications, dashboards, or operational reporting (preferred).
Experience working in restaurant, retail, consumer, loyalty, or digital commerce environments (preferred).

Benefits

Comp & perks

Comprehensive benefits
Eligible bonus

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

business analysisrequirements gatheringprocess documentationcustomer data platformsaudience activationcustomer analyticsdigital marketingAgile delivery practicesbacklog managementsprint planning

Soft Skills

organizational skillswritten communicationverbal communicationproblem-solvingindependent workdetail-orientedcross-functional collaborationtracking dependenciesissue resolutionfacilitation