Senior MarTech Manager

Yum! Center for Global Franchise Excellence

MarTech Sr. Manager enabling scalable, data-driven engagement and personalization across Canada, UK, France, and Germany.

Posted 5/26/2026full-timeLondon • 🇬🇧 United KingdomSeniorWebsite

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Own and evolve MarTech and CRM capabilities across Canada, UK, France, and Germany, driving increased maturity, adoption, and standardization across markets.
Act as a key enabler of data-driven growth by advancing the use of first-party data, CDPs, and customer-level insights to power segmentation, targeting, and personalization strategies.
Partner cross-functionally with Marketing, Data, Analytics, and Product teams to translate business objectives into scalable MarTech solutions and customer engagement frameworks.
Lead and support the implementation, integration, and optimization of MarTech platforms, including CRM systems, CDPs, and data infrastructure (e.g., Braze, Snowflake).
Drive best practices in audience segmentation, lifecycle marketing, and journey orchestration to enable more personalized and automated customer experiences across channels.
Establish and promote standardized processes, governance frameworks, and ways of working to improve consistency and scalability across regional and market teams.
Collaborate with data teams to ensure robust first-party data foundations, including data ingestion, event tracking, identity resolution, and segmentation logic.
Partner with external vendors and agencies to deliver against MarTech roadmaps, manage platform capabilities, and support ongoing innovation.
Support market teams in executing CRM initiatives through guidance, QA, troubleshooting, and enablement, while reducing operational fragmentation through scalable solutions.
Identify opportunities to improve platform utilization, automation, and performance through testing, optimization, and continuous improvement.
Contribute to the MarTech roadmap, helping prioritize initiatives that unlock customer value, improve personalization, and drive measurable business impact.

Requirements

What you’ll need

7+ years of experience in Marketing Technology, CRM, Lifecycle Marketing, or Marketing Automation roles within complex or multi-market environments.
Hands-on experience with CRM and customer engagement platforms such as Braze, Algonomy, Salesforce Marketing Cloud, Adobe Campaign, Iterable, or similar.
Experience working with customer data platforms (CDPs), first-party data strategies, and cloud data environments such as HighTouch and Snowflake.
Strong understanding of advanced segmentation, lifecycle marketing, journey orchestration, and personalization strategies.
Proven experience supporting or leading MarTech implementations, integrations, and migrations across CRM and data ecosystems.
Demonstrated ability to translate business needs into scalable, data-driven solutions and frameworks.
Strong project management and organizational skills, with the ability to manage multiple priorities across stakeholders and markets.
Experience collaborating cross-functionally with marketing, data, product, and engineering teams, as well as external vendors.
Analytical mindset with the ability to interpret data, identify opportunities, and drive optimization.
Familiarity with Agile workflows and tools such as Jira or Confluence is a plus.
Comfortable operating as an individual contributor with regional influence and ownership.

Benefits

Comp & perks

🌐 Worldwide ❌ Jobs You've Hidden ⭐️ Saved Jobs ✅ Applied Jobs ✉️ Email Alerts 👤 Account Yum! Center for Global Franchise Excellence Website LinkedIn All Job Openings 1 - 10 employees 🤝 B2B 🛍️ eCommerce 🛒 Retail B2B
eCommerce
Retail Yum! Center for Global Franchise Excellence is part of Yum! Brands, Inc. , which operates a global network of over 60,000 restaurants under well-known brands such as KFC, Taco Bell, and Pizza Hut. Focused on building and partnering with franchise operators, the center aims to foster growth and excellence in franchising, while emphasizing sustainability and corporate responsibility across its operations in more than 155 countries. Senior MarTech Manager 🔥 33 minutes ago 🏢🏡 London – Hybrid ⏰ Full Time 🟠 Senior 👔 Manager Apply Now Find Hiring Managers Customize resume + cover letter Report problem ☆ Save ☑️ Mark as applied ❌ Hide 📋 Description
Own and evolve MarTech and CRM capabilities across Canada, UK, France, and Germany, driving increased maturity, adoption, and standardization across markets.
Act as a key enabler of data-driven growth by advancing the use of first-party data, CDPs, and customer-level insights to power segmentation, targeting, and personalization strategies.
Partner cross-functionally with Marketing, Data, Analytics, and Product teams to translate business objectives into scalable MarTech solutions and customer engagement frameworks.
Lead and support the implementation, integration, and optimization of MarTech platforms, including CRM systems, CDPs, and data infrastructure (e.g., Braze, Snowflake).
Drive best practices in audience segmentation, lifecycle marketing, and journey orchestration to enable more personalized and automated customer experiences across channels.
Establish and promote standardized processes, governance frameworks, and ways of working to improve consistency and scalability across regional and market teams.
Collaborate with data teams to ensure robust first-party data foundations, including data ingestion, event tracking, identity resolution, and segmentation logic.
Partner with external vendors and agencies to deliver against MarTech roadmaps, manage platform capabilities, and support ongoing innovation.
Support market teams in executing CRM initiatives through guidance, QA, troubleshooting, and enablement, while reducing operational fragmentation through scalable solutions.
Identify opportunities to improve platform utilization, automation, and performance through testing, optimization, and continuous improvement.
Contribute to the MarTech roadmap, helping prioritize initiatives that unlock customer value, improve personalization, and drive measurable business impact. 🎯 Requirements
7+ years of experience in Marketing Technology, CRM, Lifecycle Marketing, or Marketing Automation roles within complex or multi-market environments.
Hands-on experience with CRM and customer engagement platforms such as Braze, Algonomy, Salesforce Marketing Cloud, Adobe Campaign, Iterable, or similar.
Experience working with customer data platforms (CDPs), first-party data strategies, and cloud data environments such as HighTouch and Snowflake.
Strong understanding of advanced segmentation, lifecycle marketing, journey orchestration, and personalization strategies.
Proven experience supporting or leading MarTech implementations, integrations, and migrations across CRM and data ecosystems.
Demonstrated ability to translate business needs into scalable, data-driven solutions and frameworks.
Strong project management and organizational skills, with the ability to manage multiple priorities across stakeholders and markets.
Experience collaborating cross-functionally with marketing, data, product, and engineering teams, as well as external vendors.
Analytical mindset with the ability to interpret data, identify opportunities, and drive optimization.
Familiarity with Agile workflows and tools such as Jira or Confluence is a plus.
Comfortable operating as an individual contributor with regional influence and ownership. Apply Now 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score Similar Jobs MEP Cost Manager – Data Centre 🔥 1 hour ago Rider Levett Bucknall RLB 1001 - 5000 Website LinkedIn All Job Openings MEP Cost Manager working on Data Centre projects in London. Involves cost management duties and client relationship development. 🏢🏡 London – Hybrid ⏰ Full Time 🟡 Mid-level 🟠 Senior 👔 Manager Social Commerce Manager 🔥 1 hour ago Pattern Bioscience 11 - 50 Website LinkedIn All Job Openings Lead social commerce management for brands on TikTok Shop at Pattern's ecommerce platform. Optimize growth and operational workflows for brand storefronts in the global marketplace. 🏢🏡 London – Hybrid 💰 $28.7M Series C on 2023-04 ⏰ Full Time 🟡 Mid-level 🟠 Senior 👔 Manager Senior Carrier Value Manager 🔥 3 hours ago Trainline 501 - 1000 🚗 Transport 🛍️ eCommerce Website LinkedIn All Job Openings Interim Senior Carrier Value Manager leading the Carrier Value agenda in the UK for Trainline. Collaborating across teams to drive commercial initiatives and deliver measurable value in the rail industry. 🏢🏡 London – Hybrid 💵 £75k - £80k / year 💰 Venture Round on 2006-01 ⏰ Full Time 🟠 Senior 👔 Manager 🇬🇧 UK Skilled Worker Visa Sponsor Cost Manager 🔥 7 hours ago Rider Levett Bucknall RLB 1001 - 5000 Website LinkedIn All Job Openings Cost Manager handling logistics and manufacturing projects with RLB's cost management team. Collaborating with clients and team members to ensure project success and financial performance. 🏢🏡 London – Hybrid ⏰ Full Time 🟡 Mid-level 🟠 Senior 👔 Manager Insight Manager 🔥 7 hours ago Human8 501 - 1000 Website LinkedIn All Job Openings Insight Manager role focused on transforming data into actionable insights to drive brand growth. Collaborating with clients and leveraging innovative methodologies to shape strategies. 🏢🏡 London – Hybrid ⏰ Full Time 🟡 Mid-level 🟠 Senior 👔 Manager View More Manager Jobs 🌐 Worldwide Built by Lior Neu-ner. I'd love to hear your feedback — Get in touch via DM or support@remoterocketship.com Search Search Jobs by country Search jobs by city Search jobs by job title Search entry-level jobs Search junior-level jobs Search senior-level jobs Search jobs by tech stack Search jobs by contract type Search remote internships Search remote part-time jobs Remote jobs Anywhere in the World Companies Hiring Anywhere in the World Companies Hiring Sales People Anywhere in the World Companies Hiring Software Engineers Anywhere in the World Resources Advice Tips for finding remote jobs Interview questions and answers Resume examples Cover letter examples Post a job Affiliates Privacy policy Terms of service Job board SEO course AI Apply Copilot OpenClaw job finder Jobs by Country Remote jobs anywhere in the world (Worldwide remote jobs) Remote jobs United States Remote jobs Australia Remote jobs Brazil Remote jobs Canada Remote jobs France Remote jobs Ireland Remote jobs Germany Remote jobs Netherlands Remote jobs Spain Remote jobs UK Popular Jobs Remote data analyst jobs Remote customer support jobs Remote executive assistant jobs Remote marketing jobs Remote product designer jobs Remote product manager jobs Remote project manager jobs Remote recruiter jobs Remote sales jobs Remote software engineer jobs Jobs by Type Remote full-time jobs Remote part-time jobs Remote contract jobs Remote internship jobs Remote entry-level jobs Remote jobs with no experience required Remote junior jobs (1-3 years of experience) Digital nomad jobs Remote jobs with no degree required Freelance remote jobs Temporary remote jobs Remote jobs hiring now Stay at home mom jobs

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Hard Skills & Tools

Marketing TechnologyCRMLifecycle MarketingMarketing AutomationSegmentationPersonalizationData-driven solutionsData ingestionEvent trackingIdentity resolution

Soft Skills

Project managementOrganizational skillsAnalytical mindsetCollaborationCommunicationProblem-solvingAdaptabilityLeadershipStakeholder managementCross-functional teamwork