Senior Public Relations Coordinator

Youth Villages

Public Relations Coordinator leading strategic PR initiatives for Youth Villages in North Carolina. Collaborating with media and stakeholders to enhance organizational visibility and engagement.

Posted 6/26/2026full-timeRemote • North Carolina • 🇺🇸 United StatesSenior💰 $65,000 - $85,000 per yearWebsite

About the role

Key responsibilities & impact

Leads development and implementation of comprehensive, strategic public relations plans for Youth Villages and its various services, programs, and events
Conducts strategic media relations in key markets to support overall organizational and departmental objectives; works with the news media both proactively and reactively; remains on-call 24/7 for journalists and crisis situations
Stays apprised of situations in key markets, ensuring PR is conducted accurately, timely, within budget parameters, and in a way that supports operational goals
Regularly evaluates the effectiveness of PR strategies and tactics, and reports on status of plans and results of work
Stays apprised of issues affecting the organization (including competitor work)
Conducts media training and coaches and prepares staff, families, and young people for news media interviews
Creates media and communications materials such as news releases, news advisories, fact sheets, talking points, speaking points, press kits, etc.
Conducts planning and execution of PR strategy for campaigns, programs and events, such as news conferences, training classes, ribbon-cuttings, groundbreakings, and fundraisers
Ability to interview families and young people and write stories for various uses
Ability to work collaboratively across various teams and departments to ensure integration and sharing of information
Skilled writer with the ability to write copy, including PSAs, speeches, scripts, news releases, and communications materials; assists with editing and proofreading upon request; follows AP Style
Works closely with digital strategy, as well as other Youth Villages departments and outside vendors as necessary, to ensure all programs and projects are successful, accurate, and timely
Supports crisis communications as necessary alongside national communications team and state leadership
Works closely with development team to identify opportunities to support fundraising efforts, events, volunteer and mentor recruitment and initiatives targeting key stakeholders
Monitors Youth Villages coverage in the news media, including digital, preparing monthly reports; utilizes media monitoring and database software for tracking and media outreach
Performs other duties as assigned

Requirements

What you’ll need

Bachelor's degree in Public Relations, Communications, or a related field (required)
Three to five years of experience in public relations and/or communications (required)
Proven track record of media success and existing relationships with North Carolina media outlets (required)
Strong media relations, communications planning, and event promotion experience (preferred)
Strong organizational skills and attention to detail
Excellent written, verbal, and oral skills
Ability to manage multiple priorities simultaneously
Ability to maintain a flexible schedule

Benefits

Comp & perks

Medical, Dental, Prescription Drug Coverage and Vision
401(k)
Time off: 2 week paid vacation (full-time) / 1 week paid vacation (part-time)
12 paid sick days per year
11 paid holidays
Paid Parental Leave
Mileage & Cell Phone Reimbursement (when applicable)
Tuition reimbursement and licensure supervision
Growth & development through continuous training
Clinical and administrative advancement opportunities

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

public relationsmedia relationscommunications planningevent promotionwritingeditingmedia monitoringcrisis communicationsAP Style

Soft Skills

organizational skillsattention to detailwritten communicationverbal communicationoral communicationcollaborationflexibilitymultitasking

Certifications

Bachelor's degree in Public RelationsBachelor's degree in Communications