Developer Marketing Lead

You.com

Developer Marketing Lead at You.com driving developer awareness and content for web search APIs. Engaging with the AI developer community and producing technical content to boost adoption.

Posted 6/8/2026full-timeSan Francisco • California • 🇺🇸 United StatesSenior💰 $170,000 - $210,000 per yearWebsite

About the role

Key responsibilities & impact

Own developer awareness across the full funnel: from first exposure on X or HN to first API call to production deployment
Produce technical content that earns trust: benchmark analyses, integration tutorials, launch posts, and comparison guides written for an engineering audience
Build and maintain a presence in the AI developer community on X, LinkedIn, and GitHub, engaging authentically and driving visibility to You.com's technical differentiation
Execute co-marketing deliverables with customers and partners: joint blog posts, demos, co-branded tutorials, and social amplification
Translate product launches into developer narratives with clear proof points and concrete use cases
Work with our DevRel team to develop demo repos, example workflows, and integration guides that reduce time-to-first-call
Instrument the developer funnel and use data to identify where awareness or activation breaks down
Represent You.com at AI developer conferences, workshops, and community events

Requirements

What you’ll need

Personally shipped technical artifacts (benchmark post, tutorial, integration guide, OSS project) that generated measurable inbound or community engagement
Deep understanding of the developer evaluation loop for APIs: how developers discover, trial, and commit to infrastructure
Active presence on X and LinkedIn with a technical audience
Active GitHub presence
Experience working alongside or within a partnerships motion, producing content and assets that support partner relationships
Strong writing skills for technical audiences; can explain tradeoffs clearly without over-simplifying
Data-driven approach to content prioritization: knows which outputs to double down on and which to cut
Background as a developer, technical PM, or DevRel engineer; has built with APIs and understands what friction actually feels like
Experience in AI infrastructure, developer tools, or API-first companies strongly preferred
20K+ followers across developer or AI-focused platforms is a plus

Benefits

Comp & perks

Hubs in San Francisco and New York City offering regular in-person gatherings and co-working sessions
Flexible PTO with U.S. holidays observed and a week shutdown in December to rest and recharge*
A competitive health insurance plan covers 100% of the policyholder and 75% for dependents*
12 weeks of paid parental leave in the US*
401k program, 3% match - vested immediately!*
$500 work-from-home stipend to be used up to a year of your start date*
$600 technology stipend to support a portion of our hybrid/remote team's cell phone and internet expenses*
$1,200 per year Health & Wellness Allowance to support your personal goals*
The chance to collaborate with a team at the forefront of AI research

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Hard Skills & Tools

API developmenttechnical writingbenchmark analysisintegration tutorialscommunity engagementdata analysiscontent prioritizationdeveloper evaluation loopopen source software (OSS)AI infrastructure

Soft Skills

strong writing skillscommunicationcollaborationdata-driven decision makingauthentic engagementcontent creationrelationship buildingpresentation skillsstorytellingadaptability