Marketing Operations

• Own and manage the marketing technology stack, including HubSpot, Salesforce, enrichment tools, and key integrations
• Design and maintain lead management processes that define lifecycle stages, routing, and SLAs across Marketing, BDR, and Sales teams
• Develop and refine lead scoring models that combine behavioral data with sales feedback
• Create dashboards and reports for funnel performance, attribution, and campaign ROI
• Work with Demand Gen and RevOps to operationalize campaigns, automate workflows, and maintain full visibility into marketing’s impact on pipeline
• Ensure data accuracy and consistency across all marketing systems and reports
• Collaborate with Sales, RevOps, and Finance on shared metrics and reporting frameworks
• Manage vendor relationships and evaluate new tools to improve performance and efficiency
• Enable marketing and leadership teams with clear, accessible dashboards and documentation

Marketing Operations Manager

Marketing Operations Director – Digital Campaign

Director, Marketing Operations – GTM Engineer

Marketing Operations Manager

Marketing Operations Manager

Director, Marketing Operations