Yotta Labs

Product Marketing

• Define and execute product positioning, messaging, and value propositions for AI/ML workloads including training, inference, fine-tuning, and GPU optimization
• Lead go-to-market strategy for new features, product releases, and integrations, including launch planning, messaging frameworks, and enablement content
• Conduct competitive analysis and benchmarking against other AI infrastructure solutions
• Translate technical features into clear, differentiated benefits for developer, startup, and enterprise buyer personas
• Create and manage technical content: solution briefs, one-pagers, case studies, whitepapers, technical blog posts, webinars, and partner collateral
• Partner with sales, growth, and product teams to develop sales enablement materials, demos, and playbooks
• Conduct market research to identify trends, customer needs, and gaps in the AI infrastructure landscape
• Collaborate with developer relations and community teams to craft messaging for AI-native startups, ML engineers, and enterprise teams
• Measure the impact of product launches and marketing campaigns, iterating to optimize adoption and engagement

Product Marketing Manager