Yokly

Marketing Lead

Yokly

full-time

Posted on:

Location Type: Remote

Location: Philippines

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Job Level

Senior

Tech Stack

SQL

About the role

  • Handle end-to-end marketing – from idea → launch → optimization
  • Own revenue operations on the marketing side – clean funnels, clean data, no “mystery leads”
  • Partner closely with Sales – same goals, same scoreboard
  • Generate qualified leads and expand Yokly’s client base
  • Spearhead marketing campaigns that consistently turn strangers into booked discovery calls
  • Architect and run multi-channel campaigns
  • Own lead flow and attribution from first touch to booked call
  • Align with Sales and leadership on targets and priorities
  • Build a repeatable, scalable system for qualified discovery calls
  • Monitor the entire funnel from visit → lead → SQL → opportunity → client and act on what the data shows
  • Collaborate with Design for social/video/reels/landing pages.
  • Create campaign proposals with clear goals, audience, offers, and channel mix
  • Produce regular performance reports covering leads, SQLs, pipeline value, and revenue influence
  • Run A/B tests on hooks, offers, audiences, sequences, and landing pages
  • Capture learnings and build playbooks so the next campaign launches stronger and faster

Requirements

  • Master’s degree in Marketing, Business Management , or related field — or equivalent practical experience that proves you can do the job
  • 3+ years in B2B / SaaS / performance marketing with real pipeline or revenue responsibility
  • Hands-on experience with: LinkedIn outreach (manual and/or automated) Email funnels & nurture sequences Landing pages and basic funnel strategy Automation platforms (GoHighLevel or similar CRMs/automation tools)
  • Proven track record of: Running multi-channel campaigns with clear attribution Generating qualified leads that actually become revenue
  • Strong at: Writing briefs , reviewing creative, and managing campaign processes Reading dashboards, UTMs, and funnel data and acting on it
  • Excellent English communication skills (written + spoken)
  • Collaborative, curious, and comfortable in fast-paced, experiment-heavy environments.
Benefits
  • Fully Work-from-Home Setup – build your best work in your best environment
  • Health & Security (HMO Coverage)
  • Work-Life Balance & Leave Privileges
  • Saturday & Sunday Off – your time to reset and live your life
  • PTO Conversion to Cash – flexibility when you need it most
  • 13th Month Pay – our way of saying thank you for your impact
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
end-to-end marketingrevenue operationslead generationmulti-channel campaignsA/B testingfunnel strategycampaign proposalsperformance reportingdata analysispipeline management
Soft Skills
collaborationcommunicationcuriosityadaptabilitycreativityproblem-solvingleadershiporganizational skillsattention to detailstrategic thinking
Certifications
Master’s degree in MarketingMaster’s degree in Business Management