Lifecycle Marketing Manager

Yendo

Lifecycle Marketing Manager at Yendo focused on developing strategies to attract and convert customers to cardholders. Collaborating with diverse teams to optimize marketing efforts and enhance customer experience.

Posted 4/13/2026full-timeRemote • Texas • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Design and implement lifecycle marketing campaigns across multiple channels
Develop customer segmentation strategies
Collaborate with cross-functional teams
Monitor and analyze campaign performance
Conduct A/B testing
Maintain understanding of customer behavior

Requirements

What you’ll need

Developing and executing lifecycle marketing strategies
Customer segmentation
Collaboration with cross-functional teams
Monitoring and analyzing campaign performance
Conducting A/B testing
Understanding customer behavior

Benefits

Comp & perks

Competitive Compensation
Equity
Insurance
401K
Unlimited PTO

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

lifecycle marketingcustomer segmentationA/B testingcampaign performance analysis

Soft Skills

collaborationcross-functional teamwork