Partner with marketing leaders to build and lead a product roadmap that supports Yelp’s marketing strategy and company goals.
Use your experience with leading third-party marketing automation platforms to maximize their value.
Research and implement emerging technologies including machine learning and artificial intelligence.
Connect with specialist groups such as data analytics and machine learning teams.
Stay informed about trends and best practices in marketing technology.
Listen closely to marketing team members and support others to succeed through empathy and clear communication.

Requirements

Expertise in product management, with work in marketing technology or marketing operations.
Hands-on experience with at least one marketing automation platform (e.g., Salesforce Marketing Cloud, Braze, or similar).
Comfortable working together with engineers and can communicate technical requirements.
Curious about how machine learning and artificial intelligence can shape the future of marketing.
Use data to guide decisions and value privacy, inclusivity, and transparency in data practices.
Partnered with marketing teams or worked in a marketing-related role.

Benefits

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

product managementmarketing technologymarketing operationsmarketing automationmachine learningartificial intelligencedata analytics

Soft Skills

communicationempathycollaborationcuriosity