Lead the strategy, execution, and optimization of our affiliate marketing program to deliver high-quality home services leads at scale.
Manage affiliate partnerships end-to-end—from prospecting, contracting, and onboarding to ongoing performance management—with a focus on impact and transparency.
Leverage firsthand expertise with top home services lead gen platforms to inform partner selection, negotiation, and optimization.
Analyze large, complex data sets to uncover trends, identify opportunities, and optimize for ROI and lead quality.
Oversee technical affiliate operations, including platform tracking, attribution, and compliance.
Drive continuous innovation by testing offers, landing pages, campaign tactics, and pricing models.
Collaborate cross-functionally with product, marketing, analytics, and sales teams to drive holistic strategies and integrated channel optimization.
Clearly communicate performance and strategic recommendations to leadership and stakeholders.
Stay current with industry trends, regulatory requirements, and performance marketing best practices.

Requirements

7+ years' experience leading affiliate or partnership marketing for high-growth organizations with home services lead generation sector experience highly preferred.
Direct, hands-on execution with major lead gen platforms, leveraging those relationships to scale and optimize acquisition.
Strong technical proficiency with affiliate tracking and analytics platforms, including data analysis (SQL, BI dashboards, Excel).
Proven ability to structure, optimize, and scale CPL/CPA-based campaigns in a dynamic, competitive environment.
Demonstrated experience leading teams and collaborating cross-functionally within large organizations.
Robust analytical, problem-solving, and communication skills, comfortable presenting insights to leadership.
Bachelor’s degree in a quantitative or business field preferred.

Benefits

Full medical, vision, and dental
15 days PTO (accrual begins on date of hire and increases with 2+ years of tenure thereafter)
12 paid holidays, plus one floating holiday
Up to 14 weeks of parental leave
Monthly wellness subsidy
Work from home reimbursement
Flexible spending account
401(k) retirement savings plan
Employee stock purchase plan

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills

affiliate marketinglead generationdata analysisCPL campaignsCPA campaignsoptimizationperformance managementattributioncomplianceanalytics

Soft skills

leadershipcommunicationproblem-solvingcollaborationinnovationstrategic thinkinganalytical skillstransparencypresentation skillscross-functional teamwork