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Marketing Executive
XTM InternationalMarketing Executive supporting execution and optimization of global marketing campaigns through AI tools at a Translation Management platform. Collaborating with teams to enhance brand presence and operational scalability.
Tech Stack
Tools & technologiesWordPress
About the role
Key responsibilities & impact- Build and support end-to-end marketing campaign assets including email copy, ad variations, landing page content, and promotional materials
- Use AI-assisted workflows to accelerate campaign ideation, copy creation, testing, and optimization
- Support execution across multiple concurrent marketing initiatives and campaigns
- Generate and maintain campaign performance reporting including lead generation, engagement, conversion, and traffic metrics
- Use AI-assisted analysis workflows to identify trends, opportunities, and optimization recommendations
- Support ongoing campaign performance reviews and reporting processes
- Manage, edit, and maintain website content to ensure alignment with campaign messaging, product positioning, and brand standards
- Collaborate with marketing stakeholders to update web pages and support campaign launches
- Support implementation of on-page SEO best practices to improve organic search visibility and discoverability
- Identify opportunities to improve website usability, content structure, and user experience
- Collaborate with growth and marketing teams to implement optimization recommendations
- Assist with execution of product launches, feature announcements, and customer engagement campaigns
- Support cross-sell and upsell marketing initiatives through coordinated campaign execution
- Collaborate with internal stakeholders to improve campaign engagement and lifecycle marketing performance
- Support campaign coordination across multiple teams and channels
- Help maintain organized marketing workflows, timelines, and operational processes
- Support execution of user review and engagement campaigns across platforms such as G2, Capterra, Reddit, and relevant industry communities
- Develop supporting campaign assets including outreach copy, social content, email communications, and engagement materials
- Collaborate with Customer Success teams to support advocacy and customer engagement initiatives
- Assist in amplifying brand visibility through coordinated digital marketing and awareness activities
- Support content distribution and campaign promotion across owned and external channels
- Use generative AI tools to improve execution speed, content production, workflow automation, research, and reporting efficiency
- Continuously explore new AI-assisted workflows and emerging technologies to improve marketing scalability and operational performance
- Apply AI thoughtfully while maintaining quality, consistency, and accuracy across deliverables
Requirements
What you’ll need- 3+ years of experience in digital marketing, growth marketing, campaign execution, or related marketing roles
- Experience working in B2B, SaaS, technology, or fast-paced growth environments preferred
- Familiarity with website CMS platforms such as HubSpot, WordPress, or similar systems
- Understanding of digital marketing channels, campaign execution, and marketing performance metrics
- Basic familiarity with SEO and website optimization principles
- Active daily user of AI-assisted tools and workflows
- Strong hands-on experience using generative AI tools such as ChatGPT, Claude, Gemini, or similar platforms
- Comfortable using AI to accelerate content creation, research, reporting, ideation, and operational workflows
- Strong understanding of where AI workflows add value while maintaining quality and accuracy
- Strong organizational and project management skills with the ability to manage multiple priorities simultaneously
- Excellent written and verbal English communication skills
- High attention to detail with strong follow-through and operational discipline
- Comfortable working in a fast-paced, collaborative environment with evolving priorities
- Nice to Have: Experience working with marketing automation or CRM platforms
- Nice to Have: Familiarity with analytics and reporting tools
- Nice to Have: Experience supporting review generation, community engagement, or customer advocacy programs
- Nice to Have: Exposure to localization, AI, SaaS, or enterprise technology industries
Benefits
Comp & perks- Work at the intersection of AI, automation, and global B2B marketing
- Help shape how AI-assisted marketing workflows scale within a global SaaS company
- Collaborate with talented marketing, growth, product, and customer-facing teams
- Gain exposure to international campaigns, enterprise customers, and global markets
- Experiment with modern workflows, automation, and emerging marketing technologies
- Grow your career through continuous learning and development opportunities
- Competitive compensation & benefits designed to support your professional and personal growth
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital marketinggrowth marketingcampaign executionSEOwebsite optimizationcontent creationreportinganalyticsmarketing performance metricsuser experience
Soft Skills
organizational skillsproject managementcommunication skillsattention to detailcollaborationoperational disciplineability to manage multiple prioritiesadaptabilitycreativityproblem-solving