XBOW

Regional Marketing Lead

XBOW

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $120,000 - $150,000 per year

Job Level

Senior

About the role

  • Own pipeline generation for the AMER region
  • Plan and execute regional events
  • Build and run account-based marketing (ABM) programs
  • Develop and execute channel and partner marketing initiatives
  • Manage regional campaigns end-to-end
  • Track performance and report on pipeline created and influenced
  • Continuously test, iterate, and optimize programs

Requirements

  • 5–8+ years of experience in B2B marketing
  • Proven experience building and influencing pipeline
  • Hands-on experience with events, ABM, and channel/partner marketing
  • Strong cross-functional partnership, especially with Sales
  • Comfortable owning goals, metrics, and reporting
  • Strong execution skills
  • Excellent written and verbal communication skills
  • Bonus: Experience in B2B SaaS, security, or technical products
Benefits
  • Competitive salary
  • Clear performance-based incentives
  • Equity package
  • Significant opportunities to progress within the sales organization
  • Impactful work in cybersecurity
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B marketingpipeline generationaccount-based marketingchannel marketingpartner marketingcampaign managementperformance trackingprogram optimization
Soft Skills
cross-functional partnershipgoal ownershipmetrics reportingexecution skillswritten communicationverbal communication