Xapo Bank

Website Producer

Xapo Bank

full-time

Posted on:

Location Type: Remote

Location: Gibraltar

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About the role

  • Develop and execute the strategy for optimizing Xapo’s website to maximize traffic, engagement, and conversions.
  • Work closely with product and engineering teams to implement and improve website analytics tracking, translating business analytics needs into technical requirements.
  • Apply technical principles to ensure optimal organic search rankings and site performance.
  • Monitor website performance using analytics tools, making data-driven recommendations for improvement.
  • Create comprehensive reports on site performance, AEO/SEO performance, and key metrics to inform content and growth strategies.
  • Utilize content management systems (CMS) to create and manage website content effectively.
  • Collaborate with the content and design teams to update website content.
  • Leverage web analytics tools (e.g., Google Analytics), CDPs (e.g., Segment), BI tools (e.g., Looker), and Google Tag Manager to track and analyze performance.
  • Basic web development skills (e.g., HTML, JavaScript) are a plus for implementing technical changes and enhancements.

Requirements

  • Proven experience in website management, digital marketing, or related roles in the crypto industry.
  • Demonstrated expertise in website optimization, analytics, and SEO strategies.
  • Proficiency with web analytics tools (e.g., Google Analytics, Amplitude), CDPs (e.g., Segment), BI tools (e.g., Looker), and Google Tag Manager.
  • Fluent in technical SEO principles, including on-page, off-page, and backend optimization.
  • Strong analytical mindset with the ability to translate data insights into actionable strategies.
  • Experience in creating detailed performance reports for website metrics.
  • Ability to align website strategy with broader business objectives and growth goals.
  • Experience working cross-functionally with product, engineering, and marketing teams to implement improvements.
  • Knowledge of UX/UI principles to enhance the user experience.
  • Familiarity with web development technologies (HTML, CSS, JavaScript) is a plus.
Benefits
  • Shape the Future: Improve lives through cutting-edge technology, work 100% remotely from anywhere in the world.
  • Great work-life balance: Build amazing things with a balance of autonomy and collaborative teamwork. Set your own work schedule and make use of a flexible PTO plan when you need to recharge.
  • Expect Excellence: Collaborate, learn, and grow with a high-performance team. Learn how you learn best - from books to conferences, you’ll get a yearly budget for your individual learning and development goals.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
website optimizationanalyticsSEOHTMLJavaScriptCSSdata analysisperformance reportingtechnical SEOUX/UI principles
Soft Skills
analytical mindsetcollaborationcommunicationstrategic alignmentcross-functional teamwork