Communications Specialist
WVU Online
full-time
Posted on:
Location Type: Hybrid
Location: Morgantown • Virginia • West Virginia • United States
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About the role
- Serves as a key member of the Cancer Institute Communications and Marketing team, demonstrating a high level of writing, research and editing skills for an array of projects, including feature stories, bios, web/video content, social media communication, fact sheets, news releases, scripts, talking points and other communication
- Promotes wider public recognition, awareness and support of the WVU Cancer Institute, activities and accomplishments of healthcare providers, researchers and patients
- Assists with the development of internal communication for a broad audience to ensure the Cancer Institute team is informed about key decisions, news, activities and events
- Works collaboratively with the Health Sciences Comm/Marketing team to develop and execute story ideas that showcase research efforts specific to the Cancer Institute
- Proofreads and edits critical correspondence for the Cancer Institute, as assigned
- Supports Cancer Institute faculty, healthcare providers and team members with communications and events, as well as digital and social media strategy/communication
- Maintains regular and frequent contact with sources in the WVU Health System, clinics, departments and centers to solicit relevant information to highlight and promote Cancer Institute achievements through distribution of news releases, opinion pieces, web features and other communication vehicles
- Develops multimedia content, including digital video, audio and still photography when assigned
- Works closely with Cancer Institute colleagues and others to ensure all materials are properly branded using the WVU Medicine brand/style/trademark guidelines
- Identifies and pursues story placement on local and national levels (as appropriate) and responds to inquiries by news media when assigned
- Assists, as needed, with WVU Medicine and Cancer Institute event, as assigned. Facilitates production of publicity materials for events and other unit activities
- Manages and mentors student interns/writers in developing, writing and revising content to meet deadlines
- Develops and delivers trainings to WVU Cancer Institute health care experts and staff regarding communications practices and branding
- Maintains positive relations with public, state and federal officials, as well as WVU (including HSC), WVU Medicine and constituency groups and stakeholders
Requirements
- Bachelor's degree in journalism, communications, public relations, or related field required
- A minimum of two (2) years of experience in one of the following: News, communication, marketing, advertising, or public relations program for a healthcare organization, college, news media organization, government agency, business, or other large knowledge-based organization, or interviewing, writing, editing, or media relations experience
- Any equivalent combination and related education and/or experience will be considered
- Valid driver’s license as local and regional travel may be required
Benefits
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Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
writingresearcheditingmultimedia content developmentdigital video productionaudio productionphotographystory placementpublicity materials productioncommunication strategy
Soft Skills
collaborationmentoringcommunicationorganizational skillsrelationship managementtraining deliveryattention to detailcreativityproblem-solvingdeadline management
Certifications
Bachelor's degree in journalismBachelor's degree in communicationsBachelor's degree in public relations