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Wpromote

Art Director

Wpromote

Art Director managing enterprise-level paid search strategies and team development at Wpromote. Leading campaign execution and performance enhancement across multiple advertising platforms.

Posted 6/16/2026full-timeNew York City • New York • 🇺🇸 United StatesLead💰 $110,000 - $150,000 per yearWebsite

About the role

Key responsibilities & impact
  • Serving as a senior strategic partner and embedded extension of the client’s marketing organization, leading paid search strategy, performance management, and executive-level business planning across a $100M+ multi-product media investment
  • Operating as both a strategist and hands-on practitioner by driving campaign architecture, optimization, execution oversight, and innovation initiatives to ensure operational excellence and measurable business impact
  • Managing highly complex enterprise account structures across SA360, Google Ads, Microsoft Ads, and other relevant paid search platforms
  • Balancing multiple stakeholder groups, competing business priorities, and evolving growth objectives within a sophisticated enterprise ecosystem
  • Driving strategic planning, forecasting, budgeting, testing roadmaps, and performance optimization initiatives aligned to client growth goals and broader business objectives
  • Translating complex performance trends and business insights into clear, executive-level recommendations and action plans for senior client stakeholders
  • Partnering closely with Client Strategy, Analytics, Strategy, Creative, and channel leadership teams to ensure integrated marketing alignment and operational excellence
  • Identifying opportunities for innovation, growth, process improvement, and operational scalability across the engagement
  • Leading, developing, mentoring, and supporting a team of four Paid Search Specialists through coaching, career development, quality assurance, prioritization, and performance management
  • Providing strong oversight of campaign execution, QA processes, account health, and delivery standards to ensure flawless execution across the business
  • Driving innovation and thought leadership across enterprise paid search strategy, automation, audience targeting, measurement, and optimization initiatives
  • Managing and escalating critical client or account issues appropriately while maintaining strong trust and partnership with senior stakeholders
  • Staying at the forefront of emerging trends, platform changes, AI-driven search developments, and evolving enterprise paid media strategies

Requirements

What you’ll need
  • 6+ years of experience managing enterprise-level paid search programs within agency and/or client-side environments
  • Minimum of 2 years prior staff management experience with demonstrated success in developing, mentoring, and leading high-performing team members
  • Proven success in managing large-scale paid search investments and highly complex account structures across enterprise organizations
  • Experience supporting sophisticated SaaS, fintech, HR/payroll, SMB platform, or similarly complex performance marketing businesses
  • Deep expertise across Google Ads, Microsoft Ads, campaign architecture, automation strategies, audience targeting, bidding frameworks, feed management, and enterprise-scale optimization
  • Strong analytical and problem-solving skills with experience leveraging performance data, GA4, and enterprise analytics platforms to drive strategic decision-making and optimization opportunities
  • Excellent oral, written, and interpersonal communication skills with the ability to build trust and influence across teams and stakeholders
  • Ability to operate effectively within fast-paced, highly visible enterprise environments while managing complex stakeholder relationships and competing business priorities
  • Experience leading large-scale paid search engagements across multiple products, campaigns, audiences, and business objectives simultaneously
  • Strong track record driving operational rigor, process improvement, and strategic recommendations through data-driven insights and executive-level client communication

Benefits

Comp & perks
  • Remote-first culture
  • Unlimited PTO
  • Extended Holiday break (Winter)
  • Flexible schedules
  • Work from anywhere options*
  • 100% paid parental leave
  • 401(k) matching
  • Medical, Dental, Vision, Life, Pet Insurance
  • Sponsored life insurance
  • Short Term Disability insurance and additional voluntary insurance
  • Annual Class Pass credits and more!

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
paid search strategycampaign architectureoptimizationperformance managementGoogle AdsMicrosoft Adsautomation strategiesaudience targetingbidding frameworksenterprise-scale optimization
Soft Skills
analytical skillsproblem-solving skillsoral communicationwritten communicationinterpersonal communicationteam leadershipmentoringtrust buildinginfluencestakeholder management