Worldreader

Growth Marketing

• Identify and secure country-level partnerships with ministries of education, health, ICT, and/or other public agencies to integrate BookSmart into national early literacy strategies.
• Develop and close multi-year government, CSR, and philanthropic agreements to fund large-scale deployments.
• Manage complex, multi-stakeholder negotiations involving policy, technology, and financing components.
• Support the CEO and Board in advancing Worldreader’s strategic goal of reaching $1M by 2030.
• Develop tailored value propositions that demonstrate how BookSmart strengthens early literacy, improves school readiness, and boosts education system efficiency.
• Represent Worldreader at regional and global education and innovation forums.
• Partner with corporations to co-design national reading challenges and family engagement campaigns.
• Engage local NGOs, educators, and early childhood networks to drive adoption, inclusivity, and measurable use of BookSmart in homes.
• Collaborate with international funders to secure catalytic grants for new country launches, content localization, and innovation pilots.
• Use evidence of BookSmart’s proven results to strengthen the business case for national adoption.
• Translate outcomes and ROI data into compelling proposals and policy briefs that inspire action.
• Contribute to global and regional advocacy around early literacy, digital inclusion, and parental engagement in learning.

Director, Global Growth