Marketing Manager

Worldpackers

. Lead a purpose-driven marketing team at Worldpackers to grow meaningful travel — brand, performance, CRM, and data — guided by AI, inclusion, and impact.

Posted 5/6/2026full-timeRemote • 🏈 Anywhere in North AmericaMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Lead a purpose-driven marketing team at Worldpackers to grow meaningful travel — brand, performance, CRM, and data — guided by AI, inclusion, and impact.
Manage and develop a team of 11–20 people with AI-native workflows.
Report on performance and continuously optimize results.
Drive execution across the full marketing funnel using AI to increase speed and leverage.
Ensure alignment with Product, Sales, Ops, and Finance.
Prioritize initiatives based on impact and resources.

Requirements

What you’ll need

Spotless fluency in English (non-negotiable)
Proven track record in paid acquisition (3+ years)
Demonstrated success running paid ad campaigns with strong ROAS across multiple channels (Meta, Google, etc.).
5+ years of branding experience
Hands-on experience building a brand through in-person and online events, content creation, and PR.
Strong growth & performance mindset
Hands-on execution (not just strategy)
Ability to launch campaigns, test quickly, and iterate.
Data-driven decision making
Comfortable with analytics, experimentation, and optimization.

Benefits

Comp & perks

Competitive base + uncapped performance-based upside tied directly to revenue growth, unit economics, and strategic impact.
Uncapped Variable Compensation
Stock Option Plan

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

paid acquisitionpaid ad campaignsbrandingcontent creationpublic relationsdata-driven decision makinganalyticsexperimentationoptimizationcampaign launch

Soft Skills

leadershipteam managementgrowth mindsetperformance mindsetexecutioniterationcommunicationalignmentprioritizationinclusion