World Relief

Director of Mass Marketing Fundraising

World Relief

full-time

Posted on:

Location Type: Remote

Location: Remote • Maryland • 🇺🇸 United States

Visit company website
✨ AI Apply
Apply

Salary

💰 $97,000 - $107,000 per year

Job Level

Lead

About the role

  • World Relief is seeking a Director of Mass Market Fundraising.
  • This new senior role within the Marketing team will be tasked with rapidly growing and innovating our mass market fundraising strategy and leading major omni-channel campaigns from concept to execution.
  • The Mass Market Fundraising Director will lead the development of an integrated fundraising approach for mass donors and manage the team’s direct mail and digital communications program, including recurring monthly, that both achieves ambitious revenue targets and deepens audience trust and engagement with the World Relief brand.
  • This highly effective leader will collaborate closely with the growth marketing, creative, and digital teams, as well as other teams across Advancement, to create a compelling and cohesive donor journey and experience.
  • They are responsible for serving our partners and the team by seeking their highest potential and collaborating with other teams within World Relief to provide a best-in-class experience for donors.

Requirements

  • Mature and personal Christian faith
  • Committed to the mission, vision, and values of World Relief
  • Desire to serve and empower the Church to impact vulnerable communities
  • Able to affirm and/or acknowledge World Reliefs Core Beliefs, Statement of Faith, Christian Identity and National Association of Evangelicals' For the Health of The Nation document
  • Strong understanding of direct response fundraising principles and digital marketing best practices.
  • Proven ability to use data and analytics to drive decisions and optimize campaigns.
  • Excellent project management skills; able to manage multiple initiatives, timelines, and stakeholders.
  • Exceptional written and verbal communication skills, with a talent for donor-centric messaging.
  • Strategic thinker with strong financial acumen and comfort managing budgets and forecasts.
  • Proficiency with CRM and marketing automation platforms (e.g., Salesforce, Raiser’s Edge, EveryAction, Engaging Networks, etc.) and analytics tools (e.g., Google Analytics, data visualization platforms).
Benefits
  • World Relief offers a competitive benefits package and employee discount program for full-time, Regular, and part-time (25+ hours per week) employees
  • Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
  • We are proud to be an EEO/AA employer M/F/D/V. We maintain a drug-free workplace and perform pre-employment substance abuse testing.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
direct response fundraisingdigital marketingdata analyticsproject managementfinancial acumenbudget management
Soft skills
leadershipcollaborationcommunicationstrategic thinkingdonor-centric messaging