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Marketing Automation, Integrations Manager
WorkanaMarketing Automation & Integrations Manager developing a tech stack to automate data flows and integrate marketing platforms. Leading efforts to enhance client insights and operational efficiencies.
About the role
Key responsibilities & impact- Build and manage integrations across multiple marketing, content, and industry platforms using APIs and automation tools
- Design and maintain automated workflows using tools such as Zapier, Notion, and similar no-code/low-code solutions
- Consolidate data from different sources and structure it for reporting, analysis, and operational use
- Create and improve dashboards in Looker Studio or similar BI tools to support both internal teams and client reporting
- Help develop internal scoring, insight, and recommendation systems that turn raw data into clear actions
- Reduce manual work and operational friction by improving how data, content, and campaign assets move across platforms
- Support the creation of tools and workflows for influencer sourcing, briefing, content organization, and distribution across media and CMS platforms
- Recommend practical, scalable technical solutions based on business needs, existing tools, and team workflows
- Work closely with Growth Marketing and Client Services teams to support campaign execution and client delivery
Requirements
What you’ll need- Proven experience working with APIs, system integrations, and workflow automation
- Hands-on experience with automation tools such as Zapier, Notion, or similar platforms
- Experience building dashboards and reporting workflows using Looker Studio or other BI/data visualization tools
- Strong understanding of data flows, data organization, and marketing or operational reporting
- Experience designing practical solutions for automating repetitive workflows and reducing manual processes
- Ability to work across technical and non-technical teams and translate business needs into workable systems
- Good English communication skills for internal collaboration and occasional client-related support
- Availability to work within EST or CST-friendly hours
- Experience in marketing operations, martech, agency environments, or growth systems is a strong plus
- Based in Mexico City is a plus, but not required
Benefits
Comp & perks- Compensation in USD.
- Fully remote work.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
APIsworkflow automationdata organizationdashboard creationreporting workflowsdata visualizationscoring systemsrecommendation systemsno-code solutionslow-code solutions
Soft Skills
communication skillscollaborationproblem-solvingtranslating business needsinterpersonal skills