Senior Sector Marketing Manager, Infrastructure Sector

Woolpert

Senior Sector Marketing Manager providing strategic leadership in marketing initiatives for Woolpert. Overseeing integrated marketing strategies and advising on growth opportunities in the infrastructure sector.

Posted 7/15/2026full-timeRemote • Pennsylvania • 🇺🇸 United StatesSenior💰 $101,200 - $126,500 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing sector marketing strategies that align with enterprise growth objectives, while providing strategic direction and mentorship to marketing teams. Proven ability to leverage market intelligence and customer insights to drive impactful marketing initiatives and evaluate their effectiveness on business outcomes.

Highest-signal resume keywords

Marketing Strategy DevelopmentCross-Sector CollaborationB2B Marketing ExperienceSales Enablement Materials OversightMarket Intelligence Utilization

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing StrategyPositioning FrameworksGo-To-Market InitiativesCompetitive AnalysisSales EnablementEnterprise Growth StrategiesSuccess MeasurementStrategic Messaging

Soft Skills

LeadershipMentoringInfluencingCollaboration

Certifications & Qualifications

Bachelor’s Degree in MarketingBachelor’s Degree in BusinessBachelor’s Degree in Communications

Industry Keywords

B2BProfessional ServicesStrategic MarketingMarket OpportunitiesEnterprise-Level Initiatives

About the role

Key responsibilities & impact

Set direction for sector marketing strategy aligned to enterprise growth objectives
Establish enterprise-level positioning frameworks and ensure consistency across sectors and industries
Advise senior leadership on market opportunities, growth strategies, and competitive positioning
Influence high-priority pursuits and enterprise-level opportunities through strategic messaging and positioning guidance
Oversee development and quality of sales enablement materials across sectors to ensure strategic alignment and impact
Drive the use of market intelligence, customer insights, and competitive analysis to inform enterprise strategy and investment decisions
Ensure integration and alignment of campaigns and marketing programs across sectors and business units
Lead cross-sector collaboration and alignment across marketing, sales, and business leadership teams
Influence marketing investment strategy and prioritization across sectors and large-scale initiatives
Define success measures and evaluate overall marketing impact on pipeline, revenue, and business outcomes
Drive identification of enterprise growth opportunities and expansion strategies
Mentor and guide marketing team members, providing functional leadership and strategic direction
Lead high-impact initiatives and transformation efforts that advance marketing effectiveness and business growth

Requirements

What you’ll need

Bachelor’s degree in Marketing, Business, Communications, or related field.
Minimum of ten (10) years of experience in B2B, professional services, or strategic marketing roles.
Demonstrated experience leading marketing strategy, positioning, and go-to-market initiatives at a senior level
Experience driving cross-sector or enterprise-level initiatives preferred.

Benefits

Comp & perks

Health insurance
401(k) plan
Paid time off
Professional development opportunities