Wondr Health

Content Strategist

Wondr Health

full-time

Posted on:

Location Type: Remote

Location: Minnesota • Texas • United States

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Salary

💰 $120,000 - $130,000 per year

About the role

  • Own the B2C content roadmap across Adoption and Engagement
  • Create and optimize emails, SMS, print mailers, flyers, on-site communications, social ads, and landing page copy that convert eligible populations
  • Collaborate with Product, Coaching, and Content teams to translate product updates and behavioral science into approachable, actionable microcopy
  • Develop clear, differentiated messaging frameworks and content that articulates value-props that drive adoption

Requirements

  • 5–8 years in consumer content strategy/copywriting for performance marketing
  • health, wellness, or digital product experience a plus
  • Ability to turn behavioral science, product requirements, and audience insights into empathetic, plain language content
  • Proficiency with content briefing, modular copy systems, and multichannel orchestration
  • Familiarity with platforms like Iterable or equivalent MAP/CRM tools
  • Strong collaboration chops with Product and Creative
Benefits
  • Health insurance
  • 401(k) matching
  • Flexible working hours
  • Paid time off
  • Professional development opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
content strategycopywritingperformance marketingbehavioral sciencecontent briefingmodular copy systemsmultichannel orchestration
Soft Skills
collaborationempathetic communication