Influence Manager
WMS
full-time
Posted on:
Location Type: Hybrid
Location: São Paulo • 🇧🇷 Brazil
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Develop and mentor the team of strategists and curators, ensuring technical growth, strategic consistency and excellence in deliverables.
- Review and certify the quality of influence plans, validating rationale, creativity, strategic alignment and potential impact.
- Ensure synergy between strategists, curators and other teams such as Media, BI, Social and DC, promoting collaborative processes and fluid communication.
- Ensure alignment with Squad Leaders, producers and partners, guaranteeing an integrated campaign vision and unified brand storytelling.
- Define strategic KPIs together with BI, linked to the client’s business challenges and objectives, guiding the team in building strategies to achieve them.
- Monitor campaign performance, analyzing metrics with strategists and BI, and directing adjustments, optimizations and course corrections when necessary.
- Encourage creativity and innovation in influence projects, connecting the discipline with other areas and promoting integrated approaches.
- Ensure alignment with Squad Leaders on TCCC’s business challenges, making sure influence strategies respond directly to those objectives.
- Ensure that briefs sent to the production team are complete and consistent, enabling high-quality execution.
- Build and strengthen strategic partnerships with PR agencies, expanding efficiency, repertoire and accuracy in curation.
- Deepen relationships with PR firms and media partners, strengthening the influence ecosystem and ensuring agility in delivery.
Requirements
- Bachelor’s degree completed in a related field.
- Strong strategic vision in influence, with the ability to connect creative opportunities to business objectives.
- Proven experience in influencer marketing, including planning, curation and campaign management.
- Experience in people management and team leadership, focused on development, monitoring and direction.
- Strong project management skills, ensuring organization, prioritization and operational efficiency.
- Excellent interpersonal communication skills, facilitating alignments, negotiations and relationships with internal and external stakeholders.
- Collaborative, team-oriented profile, ensuring cross-functional integration and joint solution-building.
Benefits
- SulAmérica Medical and Dental Plans;
- Meal Voucher or Food Voucher;
- Life Insurance;
- TotalPass;
- Birthday day off;
- Home office allowance;
- Extended maternity and paternity leave;
- Childcare assistance (for children up to 6 years old);
- Pharmacy discounts;
- EAP (Employee Assistance Program);
- Relaxed, friendly work environment;
- Creative and fun colleagues;
- Significant opportunities for internal growth.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
influencer marketingcampaign managementstrategic KPIsmetrics analysisproject managementcurationcreative strategyteam leadershipoperational efficiencybusiness objectives
Soft skills
interpersonal communicationcollaborationteam-orientedstrategic visioncreativitymentoringnegotiationrelationship buildingorganizationprioritization
Certifications
Bachelor’s degree