Sales Manager – GLW
WM Partners, LP
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $130,000 - $135,000 per year
Job Level
Mid-LevelSenior
About the role
- Identify, pitch, and secure new retail and distributor partnerships.
- Manage relationships with key retailers, distributors, brokers, and buyers.
- Support channel strategies that drive distribution, velocity, and brand visibility.
- Lead sell-in and sell-through with compelling, data-backed presentations.
- Manage customer calls, negotiations, and promotional planning.
- Ensure pricing, promotions, and programs align across channels.
- Own sales forecasting and deliver monthly updates.
- Track retailer performance, consumption trends, and competitive activity.
- Manage trade spend, AMPS, and MAPS programs to ensure channel consistency.
- Grow distribution and partnerships in Canada.
- Support the roadmap for entering and expanding U.S. retail.
- Partner with Marketing, Operations, Demand Planning, and Ecommerce to ensure seamless execution and strong trade alignment.
Requirements
- Bachelor’s degree in Marketing, Communications, or related field; MBA a plus.
- 5+ years of sales experience within CPG, including account management, distributor management, or broker oversight.
- Strong track record of selling into retail and expanding distribution.
- Strong analytical abilities with experience interpreting syndicated data (IRI, Nielsen, Spins).
- Experience in forecasting, promotional planning, and managing trade spend.
- Excellent communication, storytelling, and negotiation skills.
- Ability to work independently, make strong judgment calls, and present confidently to buyers and internal partners.
- Comfortable working cross-functionally with Marketing, Finance, Operations, and Ecommerce.
- Fast-paced, entrepreneurial mindset with strong ownership and accountability.
Benefits
- Comprehensive Health Benefits
- 401K with a generous match
- Generous Paid Time Off and Holidays
- Telemedicine & Employee Assistance Program (EAP) resources
- Paid Parental Leave (primary & non-primary)
- Short-term and Long-term disability
- Education, Fitness & BeWell Flex Funds
- Rewards & Recognition (Bucketlist, Wellie Awards & Employee of the Month)
- Employee Referral Program
- Free Product across all brands!
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
sales forecastingpromotional planningdata analysissyndicated data interpretationaccount managementdistributor managementbroker oversighttrade spend managementretail sellingchannel strategy
Soft skills
communicationstorytellingnegotiationindependent workjudgmentpresentationcross-functional collaborationentrepreneurial mindsetownershipaccountability
Certifications
Bachelor's degreeMBA