Channel Sales Director

WitnessAI

Channel Sales Director at WitnessAI managing relationships with strategic partners. Driving partner-sourced revenue in the cybersecurity and AI solutions market.

Posted 7/2/2026full-timeRemote • 🇺🇸 United StatesLead💰 $250,000 - $300,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in channel sales and partner management, with a strong focus on driving revenue through partner ecosystems and effective relationship-building. Proficient in utilizing CRM tools to track performance and manage partner relationships in a fast-paced environment.

Highest-signal resume keywords

Channel Sales ExperiencePartner ManagementCRM ProficiencyRevenue GenerationCross-Functional Collaboration

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Partner RecruitmentSales EnablementPipeline ManagementObjection HandlingGTM Strategy

Soft Skills

Communication SkillsPresentation SkillsRelationship Building

Tools & Technologies

SalesforcePartner Management Tools

Industry Keywords

CybersecurityCloudEnterprise SaaSVARsIndirect Sales Models

Tech Stack

Tools & technologies

CloudCyber Security

About the role

Key responsibilities & impact

Manage and grow relationships with assigned channel partners across your region.
Drive partner-sourced and partner-influenced pipeline, meeting quarterly revenue targets.
Recruit, onboard, and train partners on the company’s AI security platform.
Run joint business planning sessions with key partners to align on goals and GTM activities.
Deliver ongoing sales enablement, set up technical enablement, competitive positioning, and objection handling.
Coordinate with internal sales teams to support deal cycles involving channel partners.
Work closely with Marketing on co-marketing campaigns, webinars, events, and demand-gen programs.
Track partner performance, pipeline, and KPIs using CRM and partner management tools.
Ensure partners follow deal registration processes and maintain pipeline hygiene.
Represent the company at partner events, QBRs, and industry conferences.

Requirements

What you’ll need

5–10 years of experience in channel sales, partner management, or alliances ideally at a cybersecurity, cloud, or enterprise SaaS company.
Strong understanding of VARs partner motions and indirect sales models.
Proven success driving revenue through a partner ecosystem.
Excellent communication, presentation, and relationship-building skills.
Ability to work cross-functionally with sales, marketing, and product teams.
Experience in a fast-paced startup environment; comfortable building without much structure.
CRM proficiency (Salesforce preferred).
Must reside in-region with the ability to travel up to 50%

Benefits

Comp & perks

Hybrid work environment
Competitive salary, health, dental, and vision insurance
401(k) plan
Opportunities for professional development and growth
Generous vacation policy