Regional Account Manager

Winona Foods

Regional Account Manager expanding Winona Foods’ cheese, sauce, and salsa sales across foodservice and retail channels. Managing strategic accounts, distributors, brokers, forecasts, and new business development.

Posted 8/8/2026full-timeRemote • Wisconsin • 🇺🇸 United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and implementing sales strategies within the food distribution and retail sectors, with a strong focus on relationship management and market expansion. Proficient in utilizing ERP systems and data analysis tools to drive strategic decisions and sales performance.

Highest-signal resume keywords

Sales Strategy DevelopmentFood Distributor Network ManagementNegotiation SkillsRelationship ManagementData Analysis with Power BI

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales StrategyMarket PenetrationSales ForecastingContract ManagementRFP ResponseSales Revenue GenerationFood Product MarketingDairy Industry KnowledgeERP ProficiencyMicrosoft Power BI

Soft Skills

Communication SkillsInterpersonal SkillsPresentation SkillsNegotiation Skills

Tools & Technologies

E21 ERPMicrosoft Power BIMicrosoft Office

Certifications & Qualifications

Bachelor's Degree in Sales, Marketing, Business, or Related FieldValid Driver's License

Industry Keywords

FoodserviceRetail AccountsDairy IndustryCheese IndustryFood Distributor NetworksMarket Share ExpansionSales ContractsTrade ShowsCustomer VisitsBroker Networks

Tech Stack

Tools & technologies

ERP

About the role

Key responsibilities & impact

Develop and implement sales strategies to achieve company goals and expand market share within the food distributor network and retail accounts
Cultivate and maintain relationships with key accounts, including Sysco, US Foods, and retail customers
Collaborate with internal stakeholders on RFPs, samples, and pricing processes
Identify, develop, and pursue new business opportunities within foodservice and retail channels
Develop and train distributor and broker organizations to ensure market penetration
Monitor emerging opportunities and evolving customer needs
Negotiate and manage sales contracts for the specified customer base
Represent Winona Foods at trade shows and industry events; create, track, and follow up on new business leads
Prepare sales volume budgets, targets, and forecasts
Use E21 ERP and Microsoft Power BI to analyze sales data and support strategic decisions
Manage sales expenses within the assigned budget
Provide regular sales forecasts and performance reports to the Vice President of Sales
Travel independently throughout the assigned territory, including customer visits, trade shows, and periodic visits to production facilities

Requirements

What you’ll need

Bachelor's degree in Sales, Marketing, Business, or a related field
5–7 years of experience in sales and marketing of food products
Previous dairy and/or cheese industry experience preferred
Understanding of dairy and futures markets and their implications in marketing decisions
Proven track record of rapidly and consistently generating sales revenue
Experience managing regional and/or national foodservice, retail, or independent accounts and broker networks
Strong background in sales, particularly within the cheese or dairy industry preferred
Strong understanding of food distributor networks and their operations
Existing relationships within foodservice and/or retail channels preferred
Experience working with food distributors and/or retail accounts, developing sales strategies, responding to RFPs, and managing ongoing account performance
Experience partnering with cross-functional teams on merchandising, product development, samples, pricing, and customer service initiatives
Proficiency with ERP systems and Microsoft Office applications, including Power BI
Excellent negotiation, communication, presentation, and interpersonal skills
Ability to travel independently throughout the assigned territory, including overnight travel as needed
Approximately 35–45% travel required
Must possess and maintain a valid driver's license and meet company driving and insurance requirements
Must be legally authorized to work in the United States at the time of application
Candidates subject to a pre-employment background check

Benefits

Comp & perks

Consistent and reliable work schedules with no rotating or swing shifts
8-hour straight shifts with paid breaks
Occasional overtime opportunities based on business needs
Shift differentials: $1.00 per hour for 2nd shift and $2.00 per hour for 3rd shift
Attendance incentive of an additional $1.00 per hour when working all scheduled hours for the week
Health Insurance
Health Savings Account (HSA) with Company Match
Dental and Vision Insurance
Company-Assisted Short-Term Disability
Company-Provided Long-Term Disability and Life Insurance
401K with Company Match
Paid Time Off (PTO) — 2 weeks of vacation after 60 days of employment and 3 weeks of vacation after 1 year of employment
Paid Holidays — 10 per year
Tuition Reimbursement Program
Paid Uniforms, Safety Toe Shoes, and Prescription Safety Eyewear
Quarterly Bonus Incentive
Employee Referral Program with Bonus Payout
Discounted Employee Purchase Program
Career development and advancement opportunities
Remote sales opportunity with national reach