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Founding Field and Events Marketer
Wing AssistantFounding Field & Events Marketer building a pipeline through high-touch, in-person experiences for an AI SaaS company. Responsible for running and scaling impactful events and gatherings.
About the role
Key responsibilities & impact- Plan and execute a calendar of in-person experiences: founder dinners, executive roundtables, thought leadership salons, suite takeovers, and presence at 3–4 major conferences per quarter
- Design creative off-program experiences around major conferences that pull high-value prospects out of the noise and into a real conversation
- Run larger productions when the moment calls for it, 30 to 50-person thought leadership dinners, topical salons, curated industry nights
- Identify the right events, venues, and audiences to put our founders and execs in front of high-fit buyers
- Own end-to-end logistics: venue sourcing, invite lists, vendor management, on-site execution, follow-up
- Curate small, sharp guest lists, the goal is the right 6–10 people in the room, not 200 badges scanned
- Partner with sales to convert event attendees into qualified pipeline and closed customers
- Build repeatable playbooks for each event type so the motion compounds and becomes hand-offable as the team grows
- Deploy budget thoughtfully, you’ll have real capital to spend, and we’ll expect a clear case for ROI
- Report on pipeline sourced, CAC per event, and revenue influenced
Requirements
What you’ll need- 3+ years in field marketing, events, or in-person enterprise sales bonus for B2B SaaS or AI
- A track record of sourcing real pipeline and revenue from events, not just attendance numbers
- Creative event instincts: you know how to make a room feel exclusive, design experiences people actually want to come to, and turn a hotel suite into the most interesting place at a conference
- Strong relationships with venues, vendors, restaurants, and conference organizers in major tech hubs (SF, NYC, Vegas, Austin, Florida)
- Comfort working directly with founders and execs to design thought leadership content
- Operator mindset: you can book the suite, write the invite, work the room, pour the drinks, and close the loop without needing a team to do it for you
- Willingness to travel 30–50% and work nights when events demand it
- Self-directed and resourceful: you’ll have research and ops support, but you don’t wait for headcount or perfect conditions you figure out how to make it work
- Player-coach mindset: excited to do the work yourself now, and excited to build and lead a team once the motion is proven
Benefits
Comp & perks- Competitive salary
- Performance‑based bonuses
- Software for Upskilling & Productivity
- Paid Time Off
- Health Insurance
- High autonomy, low bureaucracy
- Fast-track to leadership for high performers
- Direct access to founding team
- High visibility, autonomy and ownership
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
field marketingevent planninglogistics managementpipeline sourcingROI analysisB2B salesthought leadership content designevent productionbudget managementvendor management
Soft Skills
creativityrelationship buildingself-directionresourcefulnessoperator mindsetplayer-coach mindsetcommunicationproblem-solvingteam leadershipadaptability