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Founding Field and Events Marketer
Wing AssistantFounding Field & Events Marketer building a pipeline through high-touch, in-person experiences for an AI SaaS company. Responsible for running and scaling impactful events and gatherings.
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
field marketingevent planninglogistics managementpipeline sourcingROI analysisB2B salesthought leadership content designevent productionbudget managementvendor management
Soft Skills
creativityrelationship buildingself-directionresourcefulnessoperator mindsetplayer-coach mindsetcommunicationproblem-solvingteam leadershipadaptability
Tools & Technologies
event management softwareCRM systemsbudgeting toolsvenue sourcing platformsconference management toolsemail marketing toolsproject management softwareanalytics toolscollaboration toolssocial media platforms
Industry Keywords
B2B SaaSAIevent marketingthought leadershiphigh-fit buyersexecutive roundtablesfounder dinnersmajor conferencescurated industry nightsin-person experiences
About the role
Key responsibilities & impact- Plan and execute a calendar of in-person experiences: founder dinners, executive roundtables, thought leadership salons, suite takeovers, and presence at 3–4 major conferences per quarter
- Design creative off-program experiences around major conferences that pull high-value prospects out of the noise and into a real conversation
- Run larger productions when the moment calls for it, 30 to 50-person thought leadership dinners, topical salons, curated industry nights
- Identify the right events, venues, and audiences to put our founders and execs in front of high-fit buyers
- Own end-to-end logistics: venue sourcing, invite lists, vendor management, on-site execution, follow-up
- Curate small, sharp guest lists, the goal is the right 6–10 people in the room, not 200 badges scanned
- Partner with sales to convert event attendees into qualified pipeline and closed customers
- Build repeatable playbooks for each event type so the motion compounds and becomes hand-offable as the team grows
- Deploy budget thoughtfully, you’ll have real capital to spend, and we’ll expect a clear case for ROI
- Report on pipeline sourced, CAC per event, and revenue influenced
Requirements
What you’ll need- 3+ years in field marketing, events, or in-person enterprise sales bonus for B2B SaaS or AI
- A track record of sourcing real pipeline and revenue from events, not just attendance numbers
- Creative event instincts: you know how to make a room feel exclusive, design experiences people actually want to come to, and turn a hotel suite into the most interesting place at a conference
- Strong relationships with venues, vendors, restaurants, and conference organizers in major tech hubs (SF, NYC, Vegas, Austin, Florida)
- Comfort working directly with founders and execs to design thought leadership content
- Operator mindset: you can book the suite, write the invite, work the room, pour the drinks, and close the loop without needing a team to do it for you
- Willingness to travel 30–50% and work nights when events demand it
- Self-directed and resourceful: you’ll have research and ops support, but you don’t wait for headcount or perfect conditions you figure out how to make it work
- Player-coach mindset: excited to do the work yourself now, and excited to build and lead a team once the motion is proven
Benefits
Comp & perks- Competitive salary
- Performance‑based bonuses
- Software for Upskilling & Productivity
- Paid Time Off
- Health Insurance
- High autonomy, low bureaucracy
- Fast-track to leadership for high performers
- Direct access to founding team
- High visibility, autonomy and ownership