Senior Web Designer

Willow

Senior Web Designer creating high-impact, performance-driven digital experiences for a telehealth company. Leading design for responsive web experiences with a focus on marketing and branding.

Posted 4/30/2026full-timeRemote • 🇦🇷 ArgentinaSeniorWebsite

About the role

Key responsibilities & impact

Designing high-converting landing pages tied to campaign goals, maintaining brand consistency across digital channels, and producing creative assets (banners, promo visuals, launch materials) that translate marketing strategy into visual narratives.
Conducting user research, analyzing competitors and performance data, and partnering with marketing/product teams to hypothesize and design A/B tests aligned with growth goals.
Creating wireframes and interactive prototypes in Figma, designing polished interfaces that follow brand guidelines, and iterating based on data and feedback.
Planning and running usability tests, ensuring designs meet accessibility standards, and staying current on inclusive design practices.
Building and maintaining scalable design systems, producing style guides and UI specs, and delivering clean design handoffs to engineering.
Working closely with developers, PMs, marketers, and stakeholders, leading design discussions, and owning decisions end-to-end.

Requirements

What you’ll need

5+ years of professional web/digital design experience, ideally in DTC, ecommerce, or high-growth startup environments
Demonstrated experience designing for marketing and growth (landing pages, paid ad creative, campaign launches) with measurable conversion outcomes
Hands-on experience designing ecommerce flows — product pages, checkout, purchase funnels, and post-purchase experiences
Experience running or designing for A/B tests and experimentation programs
A strong portfolio showcasing shipped marketing websites, landing pages, and digital campaigns
Expert-level Figma (components, auto-layout, variables, prototyping, design system management)
Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, and ideally After Effects for motion)
Strong graphic design fundamentals — typography, color theory, layout, visual hierarchy, and composition
Deep understanding of responsive/adaptive design and mobile-first principles
Working knowledge of HTML/CSS fundamentals
Familiarity with WCAG accessibility standards and inclusive design practices
Experience building and maintaining scalable design systems
Strong written and verbal communication, with the ability to articulate design rationale to non-designers (marketers, execs, engineers)
Comfortable receiving and incorporating feedback from multiple stakeholders without losing the thread of the original intent
Self-directed and proactive — able to take an ambiguous brief and drive it to a shipped outcome
Commercially minded — understands that design in this role serves business outcomes, not just aesthetics
Detail-oriented, with high standards for craft and polish
Comfortable working in a fast-paced environment where priorities shift and timelines compress
Collaborative, low-ego, and able to disagree constructively

Benefits

Comp & perks

Flexible hours
Work wherever you choose
Fun and casual work environment
Employee engagement activities and virtual gatherings
We are a diverse, global team! 🌍

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

web designdigital designA/B testingecommerce designFigmaAdobe Creative SuiteHTMLCSSresponsive designdesign systems

Soft Skills

communicationcollaborationproactivedetail-orientedself-directedability to receive feedbackcommercially mindedleadershipproblem-solvingadaptability