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WillHire

Senior Manager, GTM Strategy, Planning

WillHire

Senior Manager, GTM Strategy and Planning at Workday shaping GTM strategy. Collaborating across teams to deliver strategic initiatives.

Posted 7/23/2026full-timeAtlanta • Colorado, Illinois • 🇺🇸 United StatesSenior💰 $148,000 - $222,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in leading Go-To-Market (GTM) strategy design and operationalizing AI-driven workflows, with a strong focus on data modeling and establishing KPIs for growth initiatives in Enterprise SaaS.

Highest-signal resume keywords
GTM Strategy DesignAI-Driven WorkflowsData ModelingSalesforceEnterprise SaaS

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
GTM StrategyData AnalysisKPI EstablishmentMarket AssessmentExperimentation Frameworks
Soft Skills
Narrative CraftingPresentation Skills
Tools & Technologies
SalesforceClariSnowflakeSigma
Industry Keywords
Enterprise SaaSGTM ModelGrowth InitiativesCompetitive Landscape

About the role

Key responsibilities & impact
  • Lead GTM strategy design for growth initiatives in new offerings
  • Architect the mid-to-long-term evolution of our GTM model
  • Design and operationalize AI-driven GTM motions
  • Establish KPIs and diagnostic frameworks
  • Build and maintain robust data models and experimentation frameworks
  • Craft compelling narratives and executive-level presentations
  • Assess market and competitive landscape

Requirements

What you’ll need
  • 8+ years of experience in Enterprise SaaS GTM strategy
  • 5+ years of proven record of taking a GTM strategy from design → pilot → global scale
  • 8+ years hands-on experience with GTM and data platforms/tools (e.g., Salesforce, Clari, Snowflake, Sigma)
  • Experience designing or operationalizing AI-driven workflows for GTM use cases is strongly preferred
  • Deep understanding of strategic and operational dependencies across GTM functions

Benefits

Comp & perks
  • Workday Bonus Plan
  • Role-specific commission/bonus
  • Annual refresh stock grants
  • Comprehensive benefits