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WillHire

Principal Product Marketing Manager – Workday Data Cloud

WillHire

. Play a key role in how Workday’s data and analytics solutions are positioned.

Posted 5/2/2026full-timeSeattle • California, Washington • 🇺🇸 United StatesLead💰 $171,100 - $256,700 per yearWebsite

Tech Stack

Tools & technologies
CloudERP

About the role

Key responsibilities & impact
  • Play a key role in how Workday’s data and analytics solutions are positioned.
  • Lead the development of high-impact narratives that bridge the gap between Data Cloud capabilities and the enterprise data needs of the modern technology buyer.
  • Lead cross-functional teams to deliver Tier 1 event content, global partner GTM plans, and differentiated messaging.
  • Drive the overall partner strategy and messaging for flagship events.
  • Develop thought leadership topics and value metrics specifically tailored to the Office of the CIO and Chief Data Officer (CDO).
  • Manage high-level demo requirements and storylines with partners to effectively support the Workday field sales organization.
  • Collaborate with Technology and Partner Enablement teams to build a comprehensive 'Bill of Materials' (BOM).

Requirements

What you’ll need
  • 10-12+ years of Product Marketing experience in enterprise software (SaaS).
  • Proven track record in Partner Marketing, Platform Marketing, and marketing Enterprise Data Solutions.
  • Ability to translate complex cloud architecture, data management, and AI/ML concepts into business value for C-suite executives.
  • Familiarity with ERP, Financials, or HR domain data is highly preferred.
  • Experience presenting to and influencing senior executive stakeholders and partner leadership.
  • Proven ability to lead complex, cross-functional programs—from partner strategy ideation to global delivery.
  • A 'silo-breaker' who excels at building trust across disparate teams, regions, and external partner organizations.

Benefits

Comp & perks
  • Workday Bonus Plan
  • annual refresh stock grants
  • Flex work arrangements
  • Professional Development

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
Product MarketingPartner MarketingPlatform MarketingEnterprise Data SolutionsCloud ArchitectureData ManagementAI/ML ConceptsSaaS
Soft Skills
LeadershipCollaborationInfluencingBuilding TrustCross-functional Team ManagementCommunication