Marketing Automation Manager

WillHire

Marketing Automation Manager overseeing Marketo architecture and AI-driven data foundations. Collaborating with marketing and sales teams to optimize automation and improve operational workflows.

Posted 4/14/2026full-timePleasanton • California, Colorado, Illinois, New York • 🇺🇸 United StatesMid-LevelSenior💰 $112,000 - $168,000 per yearWebsite

About the role

Key responsibilities & impact

Maintain, optimize, and scale our core Marketo instance
Own the creation and maintenance of documentation
Help build the foundation for AI orchestration
Troubleshoot and resolve issues related to marketing automation and lead management
Identify opportunities for automation and efficiency gains in marketing operations

Requirements

What you’ll need

5+ years in Marketing Automation or Operations
Deep knowledge of Marketo and Salesforce
Curiosity for AI in MarTech
Experience mapping data schemas and migrating systems during company acquisitions.
Familiarity with lead scoring and routing models

Benefits

Comp & perks

Workday Bonus Plan
Annual refresh stock grants

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

MarketoSalesforcemarketing automationlead managementdata schemassystem migrationlead scoringrouting modelsAI orchestrationautomation

Soft Skills

curiositytroubleshootingproblem-solvingdocumentationefficiency gains