Own and maintain the product roadmap for marketing data and analytics capabilities, aligning a 12–18 month plan with business strategy and prioritising initiatives based on impact, feasibility, and business value
Translate business requirements into clear technical specifications, including detailed user stories, acceptance criteria, and MVP approaches for new data sources, data model enhancements, and reporting capabilities
Serve as the primary liaison between Marketing, Data Engineering, MarTech, and Technology teams — facilitating sprint planning, backlog refinement, and presenting roadmap updates to leadership
Ensure data pipelines, models, and reporting outputs are robust, well-governed, accurate, and aligned to defined KPIs, supporting advanced segmentation and personalisation at scale
Champion data-driven decision-making by empowering marketers and analysts with trusted, accessible, and actionable insights while upholding governance, data quality, and compliance (including GDPR) standards
Proactively identify and resolve data quality risks, performance bottlenecks, and optimisation opportunities, while continuously improving documentation and cross-team communication processes

Requirements

Bachelor's degree in Digital Marketing, Computer Science, Data Analytics, or a related field
5+ years of product management experience in MarTech or digital marketing platforms
Proven experience in data product ownership, data management, or analytics product development
Demonstrated experience coordinating between marketing and technology teams
Familiarity with data architectures, data warehouses, and data transformation tools including SQL and modern data platforms (e.g. BigQuery, Airflow, GitHub)
Intermediate to advanced proficiency with product management tools: Jira and Confluence
Working knowledge of ETL processes and associated technologies
Familiarity with BI and data platforms such as Power BI and BigQuery
Sufficient technical depth to assess feasibility and challenge proposed solutions
Excellent stakeholder management and communication skills, with the ability to bridge technical and non-technical audiences
Strong project management skills with the ability to coordinate multiple teams and manage competing priorities
Experience in requirements gathering, user story writing, and defining acceptance criteria
Proficiency with Agile/Scrum methodologies
Comfortable working with ambiguity and rapid technology change
Outcome-oriented and data-driven mindset
Strong facilitation and conflict resolution skills
Ability to work across time zones

Benefits

meeting-free Friday afternoons allowing more time for heads down work and professional development
reasonable accommodation to applicants and employees with disabilities
continual learning and internal mobility opportunities

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

data product ownershipdata managementanalytics product developmentdata architecturesdata warehousesdata transformationSQLETL processesAgileScrum

Soft Skills

stakeholder managementcommunication skillsproject managementrequirements gatheringuser story writingacceptance criteria definitionfacilitation skillsconflict resolutionability to work with ambiguityoutcome-oriented mindset