Senior Monetization Manager

WHOW Games GmbH

Senior Monetization Manager driving monetization strategies for a portfolio of social games at Whow Games in Hamburg. Collaborating across teams to optimize pricing and player experiences.

Posted 7/1/2026full-timeHamburg • 🇩🇪 GermanySenior💰 €70,000 - €80,000 per yearWebsite

Tech Stack

Tools & technologies

PythonSQLTableau

About the role

Key responsibilities & impact

Drive monetization strategy end-to-end: pricing, offer design, IAP funnels, and in-game economy, across our full portfolio of social games
Manage in-app purchase pricing and item configuration across app stores, including regional pricing and store-side setup
Own the explicit offer catalog: bundles, packages, and individual IAP items, from concept to store
Plan and run promotions and sales/live ops events, aligned with the monetization and live ops calendar
Manage relationships and contracts with external payment providers (e.g., Xsolla, Stripe, app store platforms), including commercial terms and operational setup
Define and prioritize the monetization roadmap together with Sales, Game Balancing, and Product: Deciding what to test, ship, and scale next
Translate measurement outputs into concrete recommendations for senior stakeholders. You're the person who explains why an offer, price point, or economy lever is over- or underperforming, and what to do about it
Drive predictive modeling for player LTV, payer conversion, and churn risk, and turn it into pricing, segmentation, and personalized offer strategies
Partner with Game Balancing to manage the in-game economy as a product: sink/source health, currency inflation, progression pacing, and the revenue impact of balancing changes
Design and own A/B tests for pricing, offer mechanics, store layouts, paywalls, and live ops events, and make the call on what gets rolled out
Conduct payer segmentation and player journey analysis to uncover conversion, retention, and reactivation opportunities across whales, mid-spenders, and minnows
Define requirements for monetization event tracking and data contracts together with Product and Engineering, ensuring the right signals are captured to support your decisions
Use dbt-based data models and Tableau dashboards (built in collaboration with Analytics Engineering) to monitor monetization health metrics (ARPDAU, ARPPU, conversion rates, payer cohorts, offer performance, retention-to-revenue curves)

Requirements

What you’ll need

4+ years in Monetization, Monetization Analytics, or Game Product Management, or a closely related role in B2C, gaming, or mobile
Strong commercial and analytical instinct for monetization mechanics in free-to-play or social games: IAP funnels, offer design, pricing, in-game economies, and live ops
Solid SQL and Python skills to independently explore data, validate hypotheses, and build/interpret predictive models (e.g., LTV forecasting, payer conversion models)
Working knowledge of dbt and Tableau (or comparable BI tools). You don't need to build the pipelines, but you need to understand and shape what they deliver
Solid grasp of experimentation: A/B test design, sample sizing, and the ability to critically evaluate model and test outputs, and turn them into decisions
Proven ability to communicate complex topics clearly and influence senior non-technical stakeholders (Sales, Game Design, Leadership)
Proactive and ownership-driven: you close the loop from insight to business impact, not just from pipeline to dashboard
Fluent English

Benefits

Comp & perks

A dynamic environment with flat hierarchies, fast decision-making, and plenty of room for your own ideas
Flexible working hours and the option to work remotely (with an expectation of being in the office two days per week)
Regular company events
Fruit, drinks, and meal allowances
Subsidy for the Germany Ticket
Option for a Wellpass membership

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Hard Skills & Tools

Monetization AnalyticsIn-App Purchase FunnelsPricing StrategyPredictive ModelingPlayer LTV ForecastingData AnalysisExperimentationPlayer Journey AnalysisOffer DesignIn-Game Economy Management

Soft Skills

CommunicationInfluencing StakeholdersProactive Ownership