Whatnot

Associate Creative Director, Performance

Whatnot

full-time

Posted on:

Origin:  • 🇺🇸 United States • California

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Salary

💰 $175,000 - $225,000 per year

Job Level

Lead

About the role

  • Build the Whatnot brand and craft best-in-class creative across physical and digital experiences
  • Lead strategy, development, and execution of high-performing creative assets across international marketing channels
  • Oversee end-to-end processes from brainstorms to final handoff
  • Establish pipeline of high-performing creative for testing and iteration
  • Analyze performance data and testing results to inform creative direction
  • Manage relationships with external agencies and contractors
  • Provide feedback and guidance to team members and external partners
  • Stay ahead of trends, emerging platforms, and creative best practices

Requirements

  • 10+ years of experience in performance creative roles with emphasis on paid social
  • 2-4+ years of experience in a lead role executing projects independently, including in-house experience at a multi-sided brand
  • Proven track record leading creative development from concept to execution
  • Deep understanding of audience behavior, digital marketing trends and tools (paid and organic social)
  • Skilled at interpreting performance data and leveraging analytics tools
  • Ability to set and achieve performance marketing goals, manage budgets and campaigns at scale
  • Experience reacting to cultural moments with timely social content
  • High-growth startup, marketplace or creator-focused platform experience preferred