Category Manager

Whatnot

Category Manager responsible for launching and growing a category for Whatnot in Australia. Collaborating with influencers and sellers to drive community engagement and sales growth.

Posted 6/15/2026full-timeMelbourne • 🇦🇺 AustraliaMid-LevelSenior💰 A$150,000 - A$200,000 per yearWebsite

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Launch and own a category in Australia
Strategize the best ways to scale your efforts to make our first category successful
Partner with GM, Australia on determining which category to launch next
Build relationships with influencers, planning and executing activations to bring their audiences onto Whatnot
Organize and execute on-app and in person events connected to the most exciting products, moments, and fandoms related to your category
Develop a robust pipeline of sellers, including resellers, influencers, and shops
Identify and bring on board high-potential sellers managing ongoing relationships and day-to-day communications
Advise sellers on ways to grow their businesses on Whatnot. Create the next generation of top sellers in Australia
Stay close to sellers and buyers in the ecosystem to understand user needs and provide the product team with key user insights and problems to solve.
Analyze and leverage data to develop actionable strategies, measure impact, and drive growth in your category and across Australia
Be able to jump in, ramp up quickly, and independently drive strategic projects both in your own category and across partnerships when needed.

Requirements

What you’ll need

4+ years of experience working in a fast-paced, client-facing role in high output environments, such as Strategy Consulting, Private Equity, or partnerships at a fast-paced tech company
Experience working in a business development or partner-facing role
Experience building and executing against a pipeline of targets
Scrappy and flexible enough to work in a fast-paced startup environment with limited guidance
Comfortable pivoting quickly as needed
Strategic and creative thinker who can turn research and data into actionable plans
Passion for creator communities and/or expertise in existing Whatnot product categories (e.g. vintage clothing, collectibles)
Experience at a high-growth startup, marketplace, or creator-focused platform a plus
Proficiency in SQL a plus
Experience buying and selling in online marketplaces a plus.

Benefits

Comp & perks

Generous Holiday and Time off Policy
Comprehensive Health Insurance for you and your dependents
Work From Home Support
Home Office allowance
Monthly allowance for cell phone and internet
Care benefits
Monthly allowance on for wellness
Annual allowance towards Childcare
Lifetime allowance for family planning (i.e. adoption or fertility expenses to name a few!)
Superannuation contributions are made in accordance with local compliance requirements to support your retirement savings.
Monthly allowance to dogfood the app
Parental Leave
Whatnot provides 16 weeks of paid parental leave along with an optional one-month gradual return-to-work program (optional Company leave allowances run concurrently with any government leave programs you may be eligible for. If you are eligible for additional time through a government program, we will honor that time.

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

SQLbusiness developmentdata analysispipeline managementmarketplace experiencestrategic planningexecutioninfluencer marketingevent planninguser insights

Soft Skills

strategic thinkingcreativityflexibilityrelationship buildingcommunicationproblem solvingindependenceadaptabilityclient-facingteam collaboration