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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in lead generation and sales within a B2B environment, utilizing CRM software and effective communication to engage prospects and qualify leads. Proven ability to manage time efficiently and collaborate with sales and marketing teams to achieve lead generation goals.
Highest-signal resume keywords
Lead Generation ExperienceB2B Sales ExpertiseCRM Software ProficiencyExcellent Communication SkillsTime Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Lead QualificationProspect ResearchSales EngagementMeeting SchedulingCampaign Alignment
Soft Skills
Interpersonal SkillsResiliencePersistenceCoachability
Tools & Technologies
CRM SoftwareSalesforceOnline Research Platforms
Industry Keywords
Sales Qualified LeadsB2B EnvironmentCustomer ProfilesIndustry TrendsProduct Demonstrations
About the role
Key responsibilities & impact- Generate sales qualified leads: leveraging various channels, including WEX customer base, marketing qualified leads and/or outbound prospecting
- Research and identify: Target ideal customer profiles and research key decision-makers within those organizations
- Qualify prospects: Engage with prospects to understand their needs, challenges, and buying process. Determine if they are a good fit for our products/services.
- Schedule meetings: Book qualified meetings and product demonstrations for sales reps
- CRM management: Maintain accurate records of prospect interactions and lead qualification status in our CRM system
- Collaboration: Work closely with sales & marketing to ensure a smooth transition of qualified leads
- Stay informed: Keep abreast of industry trends, competitor activities, and our evolving product offerings
- Conduct initial qualification calls and gather relevant information about prospects' needs and pain points.
- Prospect campaigning: creative, strategic campaign alignment with marketing resources to ensure we are getting the right message out to the market.
- Achieve or exceed monthly lead generation, activity and/or lead to opportunity conversion quotas
Requirements
What you’ll need- Proven experience in a lead generation or sales role, preferably in a B2B environment
- Bachelor's degree in business, marketing, or a related field is preferred.
- Excellent communication skills: Strong verbal and written communication abilities are crucial for effective outreach and engagement
- Interpersonal skills: Build rapport quickly and establish trust with potential customers
- Resilience and persistence: Maintain a positive attitude and overcome objections in a fast-paced sales environment
- Time management and organization: Effectively manage your time and prioritize tasks to meet deadlines and achieve goals
- Technology proficiency: Comfortable using CRM software (e.g., Salesforce), sales engagement tools, and online research platforms
- Coachability: Be open to feedback and eager to learn new skills and techniques.
Benefits
Comp & perks- health, dental and vision insurances
- retirement savings plan
- paid time off
- health savings account
- flexible spending accounts
- life insurance
- disability insurance
- tuition reimbursement
- commission under applicable plan
- quarterly or annual bonus based on role