WEX

Marketing Automation UX Designer

WEX

full-time

Posted on:

Location Type: Remote

Location: Brazil

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Tech Stack

Cloud

About the role

  • Design the visual logic for complex automated "drip" campaigns, ensuring branching logic is clear and user-friendly for stakeholders to review.
  • Create high-converting, responsive designs for automated emails, SMS, and dynamic landing pages, focusing on accessibility and brand consistency.
  • Design experiments to test variables like timing, CTAs, and layout. Use data-driven insights to iterate on automated flows.
  • Work within Salesforce Marketing Cloud to ensure design assets are technically compatible with the automation engine.
  • Collaborate with data analysts to use behavioral triggers (e.g., "abandoned cart" or "last login") to trigger personalized UI elements.

Requirements

  • Bachelor's degree in marketing, business, or a related field.
  • Senior experience in marketing automation and personalization development, with demonstrated success.
  • Proficiency in Figma, Adobe XD, or similar tools.
  • Mobile-first design principles (Links to your portfolio provided during application process required for consideration).
  • Familiarity with HTML/CSS for email; understanding of API triggers and logic.
  • Hands-on experience with Salesforce Marketing Cloud, or similar tools.
  • Ability to explain complex technical logic to non-technical stakeholders.
  • UX Methods as Wireframing, prototyping, user testing, and behavioral psychology.
Benefits
  • comprehensive and market competitive benefits
  • designed to support your personal and professional well-being
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing automationpersonalization developmentresponsive designHTMLCSSAPI triggersUX methodswireframingprototypinguser testing
Soft Skills
communicationcollaborationdata-driven decision makingproblem solvingstakeholder management
Certifications
Bachelor's degree in marketingBachelor's degree in business