WEX

Customer Lifecycle Marketing Intern

WEX

internship

Posted on:

Location Type: Remote

Location: Maine • United States

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Salary

💰 $20 - $25 per hour

Job Level

Entry Level

About the role

  • Support key initiatives to drive marketing team goals and deliver ROI across acquisition, engagement and cross-sell initiatives.
  • Curating a library of existing and new marketing journey presentations to guide historical context and future strategies for customer lifecycle initiatives.
  • Assist with managing multiple projects and priorities to successfully deliver on goals and objectives.
  • Distill and summarize information to package in presentations, and communicate campaign strategies & results back to leadership.
  • Process data and determine recommendations to optimize campaign performance.
  • Support production, execution and reporting functions for marketing channels including email, web, in-app, agent phone calls, SMS and mail.
  • Work with the creative team to oversee development of creative concepts that align with, support, and elevate the customer value proposition for the Fleet Card programs.
  • Expect to learn the ability to draft creative briefs, perform copy editing and proofing of marketing collateral for customer-facing materials, as well as develop decks for internal documentation.
  • Cross-functional collaboration with internal and third party agencies for creative development, data analysis, and technical deliverables.
  • Communicate with internal stakeholders to relay project status, troubleshoot problems, and successfully complete marketing initiatives.

Requirements

  • Rising sophomore, junior or senior student, in an undergraduate degree/certificate-seeking accredited program.
  • Majors/Concentrations in Digital Marketing, Business Administration with focus in Marketing, Marketing Analytics, Marketing Automation or Project Management are a plus but not required.
  • Eager and willing to learn.
  • Self-starter; highly motivated with attention to detail, strong written and verbal communication skills, including presenting information.
  • Experience using multi-channel marketing strategies and executing campaigns is a plus.
  • Proficient in Microsoft Word, Excel, PowerPoint, G-Suite.
  • Exposure to Salesforce, Figma, and/or Monday.com is a plus.
  • Ability to navigate a fast-paced environment, including planning and execution with firm deadlines.
  • Ability to work in a dynamic, collaborative environment.
Benefits
  • Health insurance
  • Dental insurance
  • Vision insurance
  • Retirement savings plan
  • Paid time off
  • Health savings account
  • Flexible spending accounts
  • Life insurance
  • Disability insurance
  • Tuition reimbursement
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing analyticsmarketing automationproject managementmulti-channel marketing strategiescampaign executiondata analysiscopy editingpresentation development
Soft Skills
attention to detailstrong written communicationstrong verbal communicationself-starterhighly motivatedeager to learncollaborationproblem-solving