Drive Sales & New Logo Acquisition: This is an outside sales role perfect for a candidate with a hunter mentality. Focus on identifying, prospecting, and closing new logos within K12 institutions and businesses.
Develop a strategic approach to penetrate untapped markets, build your pipeline, and expand our market presence.
Engage in proactive outbound outreach and outside sales activities, including onsite visits, meetings with key stakeholders, and attending relevant industry conferences and events.
Responsible for sourcing 90% of your own pipeline build and must have effective strategies and tactics to consistently hit pipeline sufficiency targets including daily cold call prospecting and multi-channel outbound communication.
Travel is a required part of the role. Build rapport in person to strengthen relationships and close deals faster.
Maintain a deep understanding of the K12 sector. Knowledge or experience in the public, private or charter school sector is ideal for candidacy.
Deliver targeted product demonstrations and presentations that highlight the value and ROI of WeVideo’s platform for educational institutions.
Navigate long and complex sales cycles and build multi-level relationships with key decision-makers in schools.
Work closely with marketing, product, and customer success teams to align sales strategies, develop go-to-market plans for the K12 vertical, and ensure smooth client onboarding.
Develop and maintain strong relationships with key decision-makers at schools.
Lead contract negotiations, ensuring mutually beneficial agreements that align with both client needs and company objectives.
Keep up-to-date with industry trends, competitive landscape, and K12 policies to inform sales strategies.
Regularly report on sales activities, pipeline status, and forecasted revenue to senior management. Maintain pipeline health by analyzing pipeline reports and keeping the CRM up to date.
Utilize the sales technology tools daily to increase efficiency and effectiveness in the sales role.
Requirements
Proven track record of at least 3-5 years in sales, preferably in the education technology sector or selling to K12 public institutions and districts.
Demonstrated ability to prospect, sell, and close new logos through outside sales activities.
Experience with field sales, cold outreach, and attending networking events or industry conferences.
Evidence of consistent attainment of sales performance against bookings targets.
Deep understanding of the K12 sector, including its unique purchasing processes, challenges, and decision-making frameworks.
Strong understanding of the K12 industry, including trends, challenges, and key decision-making processes within schools.
Excellent verbal and written communication skills, with the ability to present complex solutions clearly and persuasively to diverse stakeholders.
Demonstrated ability to build and maintain long-term relationships with K12 administrators, faculty, and other key decision-makers.
Proficient in negotiating contracts and closing deals, with a focus on achieving mutually beneficial outcomes.
Ability to conduct thorough needs analysis and develop tailored sales strategies that align with client goals and organizational objectives.
Comfortable with educational technology platforms and tools, with the ability to quickly learn and demonstrate new software products.
Highly driven and results-oriented, with a strong work ethic and the ability to work independently in a fast-paced environment.
Experience working collaboratively with cross-functional teams, including marketing, product development, and customer success.
Experience using Salesforce CRM.
A degree in business, education, or a related field is preferred, though relevant experience may be considered in lieu of a degree.
Ability to travel as needed to meet with clients and attend industry conferences or events.
Benefits
Competitive compensation
Flexible PTO
Paid Holidays
Medical Insurance with United Health Care Employee Premiums covered at 100%
Dependent Premiums covered at 80%
Vision/Dental Insurance with Guardian Employee Premiums covered at 100%
Dependent Premiums covered at 70%
Remote Work
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.