Western Union

Regional Sales Director – Eastern Region

Western Union

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $135,000 - $150,000 per year

Job Level

About the role

  • Lead and develop a team of regional sales managers responsible for driving new business acquisition and profitable network growth.
  • Own the full new-agent sales lifecycle—from prospecting and lead generation through contract negotiation, onboarding, and transition to account management.
  • Define strategic direction, enhance sales execution, and apply data-driven performance management to maximize productivity and ROI.
  • Partner closely with Marketing, Operations, and Account Management to ensure seamless agent activation, strong market presence, and long-term partner success.
  • Establish clear goals, KPIs, and performance standards aligned with company objectives.
  • Monitor sales performance, provide ongoing coaching, and implement improvement plans when needed.
  • Develop and execute territory strategies to optimize pipeline quality and target high-potential agent opportunities.
  • Analyze market data, competitive trends, and demographic insights to identify and prioritize expansion opportunities.
  • Create and present performance, pipeline, and market reports to highlight risks, opportunities, and trends.
  • Ensure disciplined management of the full sales cycle, including accurate forecasting and strong close rates.
  • Lead contract negotiations to ensure profitability and adherence to company policies.
  • Partner with internal teams to streamline onboarding, training, and implementation for new agents.
  • Collaborate with Marketing and Operations to improve lead generation, accelerate activation, and enhance the overall agent experience.

Requirements

  • Bachelor’s degree in Business, Finance, or a related field; MBA preferred.
  • 10–15 years of progressive sales experience with strong results in new business development and territory expansion.
  • 5–10 years of experience in sales leadership roles.
  • Experience in consumer financial services or money transfer industries preferred.
  • Demonstrated success meeting or exceeding sales targets and driving business growth.
  • Strong analytical skills with experience evaluating sales data, market trends, and competitive landscapes.
  • Proven ability to lead, recruit, develop, and mentor high-performing sales teams.
  • Proficiency in CRM tools and Microsoft Office Suite.
  • Excellent verbal and written communication skills; able to influence clients and internal stakeholders effectively.
  • Strong problem-solving skills with a proactive, solutions-oriented mindset.
  • Bi-lingual and/or bi-cultural experience is highly preferred.
  • Ability to work effectively both independently and cross-functionally across teams and departments.
  • Strong understanding of financial products, market dynamics, and relevant regulatory requirements.
Benefits
  • Short-term incentives
  • Multiple health insurance options
  • Accident and life insurance
  • Best-in-class development platforms
  • Parental Leave
  • Family First Programs
  • Medical, Dental, and Life Insurance
  • Tuition Repayment Assistance Program
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
sales lifecycle managementnew business developmentterritory strategiesdata-driven performance managementsales forecastingcontract negotiationpipeline optimizationmarket analysisKPI establishmentfinancial products knowledge
Soft Skills
leadershipcoachinganalytical skillscommunication skillsproblem-solvinginfluencingteam developmentcollaborationstrategic thinkingsolutions-oriented mindset
Certifications
Bachelor’s degreeMBA