Welltech

Senior Marketing Data Analyst

Welltech

contract

Posted on:

Location Type: Remote

Location: Poland

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Job Level

Tech Stack

About the role

  • Provide analytical support to user acquisition (UA) stakeholders on your dedicated app across multiple levels.
  • Carry out complex analysis of datasets and conduct appropriate data validation for web UA across multiple paid channels (Paid Social, Search, Display, Affiliates/Partnerships, etc.);
  • Translate business questions and hypotheses into structured analytical research, automations or data pipeline improvements;
  • Partner with dedicated Data Engineering, BI and Data Science teams to improve data quality and measurement, and turn insights into measurable business impact;
  • Review marketing performance and explain key trends (in revenue, ROI/PAM, audience shifts) to inform decision making.

Requirements

  • 5+ years of analytics experience, including 3+ years as Marketing Data Analyst (performance/UA);
  • Advanced SQL (window functions, CTEs, performance-aware querying, data quality checks) and experience working with large data warehouses;
  • Proven experience partnering with performance marketing / UA stakeholders and communicating insights to non-technical audiences;
  • Experience with visualization tools (Tableau, Looker, or similar). Tableau is our primary BI tool;
  • Solid understanding of marketing metrics, cohort analysis, segmentation, and deep-dive research;
  • Experience analyzing major network data (Meta / Google / TikTok / AppLovin, etc.) Meta is a strong plus;
  • Understanding of UA web funnel and conversion drivers;
  • Hands-on LTV calculations (ideally subscription monetization);
  • Structured thinking: clearly articulates approach, assumptions, tradeoffs, and conclusions;
  • Ability to work on several projects at a time, plan, prioritize and meet deadlines;
  • Ability to communicate effectively in English (written + spoken).
Benefits
  • Grow Together: Join a culture that champions both personal and professional growth.
  • Lead by Example: Every team member is empowered to inspire and make an impact.
  • Results-Driven: We’re all about achieving meaningful outcomes.
  • We Are Well-Makers: Be part of a movement that’s creating a healthier, happier world.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
analyticsSQLdata validationdata pipeline improvementsmarketing metricscohort analysissegmentationLTV calculationsdata analysisperformance marketing
Soft Skills
structured thinkingcommunicationproject managementprioritizationdeadline management