
Senior Marketing Data Analyst
Welltech
contract
Posted on:
Location Type: Remote
Location: Poland
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Job Level
About the role
- Provide analytical support to user acquisition (UA) stakeholders on your dedicated app across multiple levels.
- Carry out complex analysis of datasets and conduct appropriate data validation for web UA across multiple paid channels (Paid Social, Search, Display, Affiliates/Partnerships, etc.);
- Translate business questions and hypotheses into structured analytical research, automations or data pipeline improvements;
- Partner with dedicated Data Engineering, BI and Data Science teams to improve data quality and measurement, and turn insights into measurable business impact;
- Review marketing performance and explain key trends (in revenue, ROI/PAM, audience shifts) to inform decision making.
Requirements
- 5+ years of analytics experience, including 3+ years as Marketing Data Analyst (performance/UA);
- Advanced SQL (window functions, CTEs, performance-aware querying, data quality checks) and experience working with large data warehouses;
- Proven experience partnering with performance marketing / UA stakeholders and communicating insights to non-technical audiences;
- Experience with visualization tools (Tableau, Looker, or similar). Tableau is our primary BI tool;
- Solid understanding of marketing metrics, cohort analysis, segmentation, and deep-dive research;
- Experience analyzing major network data (Meta / Google / TikTok / AppLovin, etc.) Meta is a strong plus;
- Understanding of UA web funnel and conversion drivers;
- Hands-on LTV calculations (ideally subscription monetization);
- Structured thinking: clearly articulates approach, assumptions, tradeoffs, and conclusions;
- Ability to work on several projects at a time, plan, prioritize and meet deadlines;
- Ability to communicate effectively in English (written + spoken).
Benefits
- Grow Together: Join a culture that champions both personal and professional growth.
- Lead by Example: Every team member is empowered to inspire and make an impact.
- Results-Driven: We’re all about achieving meaningful outcomes.
- We Are Well-Makers: Be part of a movement that’s creating a healthier, happier world.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
analyticsSQLdata validationdata pipeline improvementsmarketing metricscohort analysissegmentationLTV calculationsdata analysisperformance marketing
Soft Skills
structured thinkingcommunicationproject managementprioritizationdeadline management