Wells Fargo

Senior Product Manager, Branded Card Strategy

Wells Fargo

full-time

Posted on:

Location Type: Hybrid

Location: Wilmington • North Carolina • 🇺🇸 United States

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Salary

💰 $87,000 - $154,000 per year

Job Level

Senior

About the role

  • Drive strategic execution of credit card initiatives, ensuring alignment with business priorities
  • Analyze market trends and deliver actionable insights on industry, customer segments, pricing, and profitability
  • Assist in shaping product, credit, and marketing strategies responsive to macroeconomic conditions
  • Evaluate product features, credit policies, and marketing programs to improve positioning and performance
  • Partner with cross-functional teams to deliver high-quality outcomes
  • Contribute to strategies that simplify product features and enhance customer experience
  • Ensure compliance and regulatory standards are met across all initiatives
  • Build influence through collaboration and develop expertise in credit card strategy

Requirements

  • 4+ years of Product Management experience, product development experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education
  • Proven experience with a leading credit card issuer or in management consulting within financial services, with exposure to consumer lending products (credit cards, auto loans, personal loans)
  • Familiarity with credit policy, risk frameworks, and regulatory compliance considerations
  • Experience with competitive analysis, market research, and benchmarking to inform product strategy
  • Comfort with financial modeling and understanding of P&L drivers, pricing, and profitability
  • Exceptional verbal, written, and interpersonal communication skills, with the ability to influence and tailor messaging for diverse audiences, including senior leadership
  • Experience building strong relationships and collaborating effectively across multiple lines of business in complex, matrixed environments
  • Highly organized and adaptable, skilled at prioritizing and delivering results in fast-paced, dynamic settings
  • Strong analytical and conceptual thinking, with experience in data-driven decision-making and the ability to create clarity amid ambiguity
  • Strong strategic thinking and problem-solving skills, with the ability to structure ambiguous problems, deliver actionable recommendations, and make sound decisions grounded in market insights and business logic.
  • Experience preparing polished, executive-level presentations, metrics, and reports for leadership review
  • Results-driven mindset with a track record of achieving objectives through cross-functional teams
Benefits
  • Health benefits
  • 401(k) Plan
  • Paid time off
  • Disability benefits
  • Life insurance, critical illness insurance, and accident insurance
  • Parental leave
  • Critical caregiving leave
  • Discounts and savings
  • Commuter benefits
  • Tuition reimbursement
  • Scholarships for dependent children
  • Adoption reimbursement

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
Product ManagementProduct DevelopmentMarket ResearchCompetitive AnalysisFinancial ModelingP&L DriversPricingProfitabilityData-Driven Decision-MakingCredit Policy
Soft skills
Verbal CommunicationWritten CommunicationInterpersonal CommunicationCollaborationOrganizational SkillsAdaptabilityAnalytical ThinkingConceptual ThinkingStrategic ThinkingProblem-Solving