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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in delivering integrated digital marketing campaigns across multiple channels, with a strong focus on performance optimization and stakeholder collaboration. Proven ability to manage agency partnerships and utilize data-driven insights to enhance campaign effectiveness and ROI.
Highest-signal resume keywords
Digital Marketing ExperienceSearch Engine Optimisation (SEO)Social Media ManagementInfluencer MarketingPerformance Analysis
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital Campaign DeliveryE-Commerce ManagementContent CreationBudget ManagementData Analysis
Soft Skills
Stakeholder CollaborationCross-Functional TeamworkPrioritization
Tools & Technologies
Meta Business ManagerGoogle AnalyticsSocial Listening Platforms
Industry Keywords
Fast-Moving Consumer Goods (FMCG)Consumer GoodsRetailAgency Environments
About the role
Key responsibilities & impact- Deliver integrated digital campaigns across multiple brands, aligned to overall marketing strategy
- Own activity across owned, earned, and paid channels, including search engine optimisation, social media, influencer marketing, and e‑commerce platforms
- Manage agency partners to produce high‑performing, engaging content that exceeds category benchmarks
- Collaborate with cross‑functional teams to ensure smooth, compliant delivery and a consistent customer experience
- Use data and insights to optimise performance, maximise return on investment, and guide decision making
- Track and report on campaign performance, linking digital activity to engagement and commercial outcomes
- Own influencer partnerships and enhance website visibility through content and search performance improvement
Requirements
What you’ll need- Demonstrated experience in digital marketing within fast-moving consumer goods (FMCG), consumer goods, retail, or agency environments
- Hands-on delivery across key digital channels, including social media, influencer marketing, search engine optimisation (SEO), paid media, and e-commerce
- Proven ability to manage external partners and agencies to deliver high-quality, engaging digital campaigns and content
- Experience using performance and insight tools (e.g. Meta Business Manager, Google Analytics, social listening platforms)
- Effective stakeholder collaboration, with the ability to work cross-functionally and manage multiple priorities
- Commercial awareness, including budget management and optimisation of return on investment (ROI)
Benefits
Comp & perks- Annual bonus
- Double-matched pension scheme (up to 12% from us)
- 25 days annual leave increasing with service
- Annual Salary review
- Healthcare plan
- Discounted Weetabix products
- Continued investment in your personal development
- The freedom of Flexible Work Opportunities
- Enhanced Maternity / Paternity / Adoption Leave
- Additional Time Off for Fertility Treatment and Neonatal Care
- Working Parents Support Group
- Fully stocked kitchens filled with our delicious products for you to enjoy
