Webflow

Vice President – Product Marketing

Webflow

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇺🇸 United States

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Salary

💰 $250,000 - $350,000 per year

Job Level

Lead

About the role

  • Set the direction for product marketing.
  • Build a clear view of the market.
  • Own analyst relations.
  • Tell a clear, differentiated story.
  • Enable the business.
  • Build and activate our positioning.
  • Shape the roadmap.
  • Grow proof and momentum.
  • Create clarity through goals.

Requirements

  • BS/BA degree or equivalent experience.
  • 10–15 years in product marketing or adjacent marketing roles.
  • 8+ years leading teams, with a strong track record of influencing and aligning stakeholders across Sales, Marketing, and Product.
  • Experience building and marketing enterprise SaaS products.
  • Proven ability to support an integrated GTM motion across sales, partners, and marketing.
  • Demonstrated success in building marketing plans, securing buy-in, and driving execution.
  • Exceptional communication skills—clear, concise, and executive-ready.
  • Hands-on experience using AI in product marketing workflows
Benefits
  • Ownership in what you help build.
  • Health coverage that actually covers you.
  • Support for every stage of family life.
  • Time off that’s actually off.
  • Wellness for the whole you.
  • Invest in your future.
  • Monthly stipends that flex with your life.
  • Bonus for building together.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
product marketingenterprise SaaSGTM motionmarketing plansAI in product marketing
Soft skills
communicationinfluencingaligning stakeholdersexecutive-readygoal setting
Certifications
BS/BA degree