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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Search Engine Advertising (SEA) with a strong focus on campaign management, optimization techniques, and team leadership. Proven ability to drive performance improvements through data analysis and effective communication with stakeholders.
Highest-signal resume keywords
SEA Campaign ManagementGoogle Ads ExpertiseTeam Leadership and MentoringAnalytical Problem-SolvingPerformance Optimization
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital Performance MarketingCampaign StructuresBidding StrategiesKeyword ManagementConversion TrackingSEA Best PracticesData AnalysisROI Focus
Soft Skills
Strong Communication SkillsProactive AttitudeFeedback ReceptionConstructive Challenge
Tools & Technologies
Microsoft AdsModern SEA ToolsSEA Technology Stack
Industry Keywords
Performance InvestigationsRoot Cause AnalysisKnowledge SharingStakeholder Collaboration
About the role
Key responsibilities & impact- Lead, coach and support a small team of SEA Managers with a focus on feedback, professional growth and high standards.
- Manage a small number of SEA accounts while supporting the wider team with technical guidance and expertise.
- Prioritize, delegate and empower, setting clear ownership and accountability across your team.
- Act as the SEA subject matter expert, developing best practices and frameworks while driving knowledge sharing across the team.
- Own the SEA technology stack and lead the adoption of new tools, platform features and automation opportunities.
- Act as the primary point of contact with Google, Microsoft and other SEA partners.
- Support performance investigations and root cause analysis, providing SEA expertise where needed.
- Collaborate closely with Vertical Managers and stakeholders, ensuring SEA best practices support business objectives and future growth.
Requirements
What you’ll need- Several years' experience in digital performance marketing, managing and scaling SEA campaigns with a focus on ROI.
- Experience leading, mentoring or developing team members, with a strong focus on accountability and growth.
- Strong understanding of SEA best practices, campaign structures, bidding strategies, keyword management and optimisation techniques.
- Deep expertise in Google Ads, Microsoft Ads, campaign optimisation, conversion tracking and modern SEA tools.
- Strong analytical and problem-solving skills, with the ability to turn data into action.
- Fluent in English, with strong communication skills and the ability to challenge constructively.
- Proactive, curious and continuously looking for ways to improve tools, standards and performance.
- Open to giving and receiving feedback while maintaining high standards across the team.
Benefits
Comp & perks- Not specified 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score
