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CEO D2C Fashion Brand – m/f/d
WE GO BEYOND GmbHCEO leading a growing D2C fashion brand with strong investment backing in Mannheim. Driving e-commerce growth and performance marketing while shaping company direction and international expansion.
About the role
Key responsibilities & impact- You take overall leadership of the company across all functions and hold full responsibility for business results.
- You report directly to the shareholders and help shape the company’s direction for the coming years.
- E-commerce & Performance – You scale the online shop, performance marketing and analytics, and manage the business using clear KPIs.
- Product & Assortment – You align the assortment with fashion and seasonal cycles, optimize product development, and identify new strategic business opportunities for the company.
- Growth & Markets – You further develop the DACH region as a profitable core market and lay the groundwork for subsequent international expansion.
- Team & Culture – You develop the existing team and foster a performance culture with clear goals and a binding annual plan.
Requirements
What you’ll need- E-commerce experience – You have built or led an e-commerce company, as a founder, CEO or senior leader in a D2C brand, ideally in fashion with a seasonal business model.
- Data-driven leadership – You have steered a business using clear metrics and know which levers in the online shop and performance marketing really matter.
- Entrepreneurial spirit – You win over team members, customers and shareholders for your vision and remain calm during challenging phases.
- English – You communicate at a business/negotiation level with international partners.
Benefits
Comp & perks- True CEO mandate – you carry full responsibility, have a direct line to the shareholders, and significant scope to shape the business.
- Attractive compensation model – fixed salary plus bonus and mid-term incentives.
- Financially strong investor – willing to support ambitious growth plans.
- Freedom to shape – you can reposition the brand and scale it internationally.
- Short decision-making paths – fast decisions and genuine ownership.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
E-Commerce ExperiencePerformance AnalyticsKPI ManagementProduct DevelopmentMarket Development
Soft Skills
Entrepreneurial SpiritVision CommunicationTeam MotivationCalm Under Pressure