We Clone You

Performance Marketing

• Manage and optimize advertising campaigns across **Amazon PPC (Sponsored Products, Sponsored Brands, Sponsored Display, DSP), Walmart Connect, Meta (Facebook & Instagram), TikTok Shop & TikTok Ads, Google Ads (Search, Shopping, YouTube, Performance Max), Reddit Ads, Instacart Ads, and other retail media channels**
• Help drive growth and visibility across **Faire and other marketplace platforms**
• Improve **TACOS, ROAS, contribution margin, and overall profitability** through keyword research, bid optimization, audience targeting, campaign restructuring, and continuous testing of creatives, audiences, landing pages, and promotional strategies
• Identify scaling opportunities while maintaining efficiency targets, monitor inventory levels, and adjust advertising spend accordingly
• Analyze customer acquisition costs (CAC), repeat purchase behavior, lifetime value (LTV), competitive activity, and marketplace trends to identify growth opportunities
• Build and maintain weekly performance dashboards, report on channel performance, and provide actionable recommendations based on data insights
• Collaborate closely with leadership, operations, and creative teams to coordinate product launches, improve product listings and conversion rates, and support marketplace expansion initiatives.

Virtual Assistant – Performance Marketing Specialist

Graphics Designer

• Create high-quality visual assets across multiple brands and marketing channels;
• Design YouTube thumbnails, podcast graphics, and video cover images;
• Create event graphics for webinars, launches, workshops, and live sessions;
• Design social media carousels for platforms such as Instagram and LinkedIn;
• Develop logos, brand marks, and visual identity assets;
• Produce graphics for full marketing campaigns across multiple platforms;
• Support visual updates and design adjustments for landing pages as needed;
• Maintain consistency across multiple brands simultaneously;
• Follow established brand guidelines while adapting creative assets to different audiences and campaigns;
• Ensure all deliverables are polished, professional, and aligned with brand standards;
• Manage file organization and asset delivery efficiently;
• Collaborate closely with video editors, social media managers, and other creative team members;
• Contribute creative ideas and visual concepts, not just execution;
• Proactively identify opportunities to improve creative assets and campaign performance;
• Support the ongoing development and documentation of creative processes and SOPs;

Virtual Assistant – Graphic Designer

Executive Assistant

• Manage and maintain Meta ad accounts for multiple clients
• Launch, monitor, and optimize Meta advertising campaigns
• Analyze ad performance and make campaign adjustments when needed
• Maintain account organization and ongoing media buying activities
• Communicate campaign updates and performance clearly with clients
• Run Google LSA ads following provided training and processes

Virtual Assistant – Media Buyer

Onboarding Specialist

• Conduct product demos for pre-qualified leads;
• Walk clients through the platform and answer basic questions;
• Follow structured demo processes and messaging;
• Follow up with no-shows via call or text to reschedule demos;
• Support onboarding for new clients after closing;
• Ensure a smooth transition from demo to active platform user;
• Assist users with basic questions and platform navigation;
• Jump on calls when needed to support current users;
• Engage existing clients to encourage platform usage and adoption;
• Help ensure users stay active and supported throughout their experience;
• Maintain clear communication and follow-up with clients;
• (Optional) Record instructional or tutorial videos for the platform;

Virtual Assistant – Client Onboarding & Demo Specialist

• Handle **inbound lead and discovery calls** generated from marketing campaigns;
• Conduct **short (10–15 minute) sales conversations** to qualify and convert leads;
• Clearly explain services using **scripts and structured messaging;**
• Guide prospects through the decision-making process and help close deals;
• Support **onboarding of new customers** after conversion;
• Follow up with leads to maintain engagement and improve conversion rates;
• Assist with ongoing communication and relationship management;
• Maintain and update **CRM records and sales pipeline;**
• Track lead status, follow-ups, and conversion outcomes;
• Ensure data is accurate and organized;
• Assist with **outreach and follow-up efforts;**
• Support newsletters and communication when needed;
• Contribute to improving and scaling the **sales process over time;**

Virtual Assistant – Performance Marketing Specialist

Virtual Assistant – Graphic Designer

Virtual Assistant – Media Buyer

Virtual Assistant – Client Onboarding & Demo Specialist

Virtual Assistant – Sales, Lead Conversion