
Salesforce Marketing Cloud Account Engagement, Pardot – Contractor
Wayside Publishing
contract
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $32 per hour
Tech Stack
About the role
- Pardot Administration & Optimization (Primary Focus)
- Build and configure Engagement Studios to support marketing campaigns
- Create and maintain email templates that align with brand standards
- Develop and manage automation rules to improve lead nurturing workflows
- Clean up and deprecate outdated lead and prospect records, lists, and unused assets
- Organize and structure data to improve reporting capabilities and KPI tracking
- Work directly with Operations and Marketing teams to implement their automation requirements
- Service Cloud Support (As Time Permits)
Requirements
- Proven experience administering Pardot/Marketing Cloud Account Engagement
- Strong understanding of email marketing best practices and automation workflows
- Experience with data hygiene, list management, and Salesforce reporting
- Ability to work independently and communicate progress effectively
- Service Cloud knowledge is a plus but not required
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
Pardot AdministrationEngagement StudiosEmail TemplatesAutomation RulesData HygieneList ManagementSalesforce ReportingEmail Marketing Best PracticesLead Nurturing Workflows
Soft skills
Independent WorkEffective Communication