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Waterford.org

Sales Development Representative

Waterford.org

School Relations Representative responsible for identifying district opportunities and generating qualified meetings. Collaborating with School Relations Directors and contributing to pipeline growth.

Posted 7/9/2026full-timeRemote • Utah • 🇺🇸 United StatesMid-LevelSenior💰 $68,000 - $74,000 per yearWebsite

About the role

Key responsibilities & impact
  • Execute outbound prospecting campaigns through email, phone, LinkedIn, and other outreach channels
  • Generate qualified meetings and pipeline opportunities for the School Relations team
  • Support territory prospecting efforts by identifying district contacts, organizational priorities, funding opportunities, and potential customer needs
  • Conduct initial outreach and qualification conversations with district and school stakeholders
  • Partner closely with School Relations Directors to support strategic account engagement
  • Follow up on inbound leads, events leads, and marketing campaigns in a timely manner
  • Maintain accurate activity tracking, lead updates, and customer records within Salesforce
  • Support execution of campaigns and customer outreach initiatives
  • Reinforce consistent messaging and customer-centered communication practices
  • Monitor outreach effectiveness and provide feedback on campaign performance and market response
  • Collaborate cross-functionally with Marketing and Sales teams to support a strong customer journey
  • Stay informed on company offerings, state initiatives, district priorities, and trends within the K–12 education landscape
  • Support operational excellence through disciplined CRM usage, activity management, and follow-through
  • Participate in ongoing training, coaching, and professional development activities

Requirements

What you’ll need
  • 1-3 years of experience in sales, customer engagement, lead generation, or education-related roles
  • Strong written and verbal communication skills
  • Highly organized with strong attention to detail and follow-through
  • Comfortable engaging customers through phone, email, virtual meetings, and digital communication platforms
  • Experience using CRM systems such as Salesforce preferred
  • Strong interpersonal and relationship-building skills
  • Bachelor’s degree or equivalent experience preferred

Benefits

Comp & perks
  • Fully paid primary premiums for health insurance
  • Dental insurance
  • Basic life insurance
  • Disability insurance
  • One-time HSA contribution
  • Retirement contributions matched up to 5%
  • Generous vacation, sick, and holiday offering

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Lead GenerationActivity TrackingCampaign ExecutionCustomer OutreachQualification Conversations
Soft Skills
Strong Attention to DetailHighly OrganizedInterpersonal SkillsRelationship BuildingCustomer-Centered Communication